Throat Numbing Lozenges

Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.0% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $340K a year.

Searches, last 12 months

184K

Growth, 90 days vs prior 90

-19.0%

Conversion, latest week

20.0%

Market size, estimated

$340Ka year

Peak month

January3.1× the quietest month

Top search term

chloraseptic throat lozenges60K searches a year

Listings sell for $9.25 on average, from $3.88 to $24.81. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $9.25 that is $19K to $23K a year per listing.

Average price

$9.25under the $15 to $100 sweet spot

Price range

$3.88–$24.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,000–2,500

Revenue per listing a year

$19K–$23K

Returns

0.0%of orders · Amazon United States median 2.1%

46% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #351 within Cough & Cold. It carries 3,341 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

46%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#351in Cough & Cold

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

3,341per listing

Listings tracked

13

The brands on the shelf have sold for 96 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

96 months