Thorne Vitamin E
FailThe top 5 products take 100% of clicks, so Thorne Vitamin E is a Fail.
- Flapen Score
- 45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 4945
- Market size
- $249K/yr38K searches / yr
- 90-day growth
- +0.1%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 5 sellers
Flapen Score
Thorne Vitamin E against its category
The dotted line is the Health & Household average. Past it, Thorne Vitamin E is stronger. Inside it, weaker.
Market
The Thorne Vitamin E market on Amazon at a glance
Shoppers on Amazon United States searched for Thorne Vitamin E 38K times last year and spent an estimated $249K. All 3 brands take every click. Demand peaks in Jan–Jul. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 13.2% of those searches ended in a purchase.
Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $249K a year.
- Searches, last 12 months
- 38K
- Growth, 90 days vs prior 90
- +0.1%
- Conversion, latest week
- 13.2%
- Market size, estimated
- $249Ka year
- Peak month
- July2.3× the quietest month
- Top search term
- thorne vitamin e12K searches a year
02 · Price
A sale here is worth $49.82.
Listings sell for $49.82 on average, from $37.21 to $67.48. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $49.82 that is $25K to $37K a year per listing.
- Average price
- $49.82inside the $15 to $100 sweet spot
- Price range
- $37.21–$67.48
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $25K–$37K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #683 within Vitamin E. It carries 731 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #683in Vitamin E
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 731per listing
- Listings tracked
- 4
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 103 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 103 months
Products
Top Thorne Vitamin E products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
5
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 163%
- Brand 234%
- Brand 34%
- Open — no brand owns it (0%)
Demand
Thorne Vitamin E search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Jul · busiest ÷ quietest = 2.3×
Search terms
Top Thorne Vitamin E search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- thorne vitamin e12K/yr
- pure encapsulations vitamin e9K/yr
- dr berg vitamin e5K/yr
- liposomal vitamin e3K/yr
- vitamin e thorne3K/yr
- thorne ultimate e3K/yr
- vitamin e pure encapsulations4K/yr
Reviews and returns
What reviews say buyers love and hate about Thorne Vitamin E
We read the reviews and the return reasons for every product selling here.
“E had blue gooey stuff on top”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
10 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Thorne Vitamin E questions
Answered from the same tracked data.









