Thorne L Theanine
MaybeAn estimated 0.0% of orders come back. But the top 5 brands take 100% of clicks, so Thorne L Theanine is a Maybe.
- Flapen Score
- 51 / 100Top 40% of 14,768 Health & Household niches · +2 vs the category median of 4951
- Market size
- $1.1M/yr157K searches / yr
- 90-day growth
- -2.1%search demand this quarter
- Competition
- 93%top-5 click share · 5 brands · 28 sellers
Flapen Score
Thorne L Theanine against its category
The dotted line is the Health & Household average. Past it, Thorne L Theanine is stronger. Inside it, weaker.
Market
The Thorne L Theanine market on Amazon at a glance
Shoppers on Amazon United States searched for Thorne L Theanine 157K times last year and spent an estimated $1.1M. All 5 brands take every click. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 15.1% of those searches ended in a purchase.
Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.
- Searches, last 12 months
- 157K
- Growth, 90 days vs prior 90
- -2.1%
- Conversion, latest week
- 15.1%
- Market size, estimated
- $1.1Ma year
- Peak month
- May3.4× the quietest month
- Top search term
- thorne l theanine33K searches a year
02 · Price
A sale here is worth $46.22.
Listings sell for $46.22 on average, from $19.05 to $84.81. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 3,000 to 4,000 of them. At $46.22 that is $139K to $185K a year per listing.
- Average price
- $46.22inside the $15 to $100 sweet spot
- Price range
- $19.05–$84.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $139K–$185K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #189 within Amino Acids. It carries 6,335 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 2.2%
- Average rank
- #189in Amino Acids
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 6,335per listing
- Listings tracked
- 7
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 73 months
Products
Top Thorne L Theanine products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
THORNE - Theanine - 200 mg of L-Theanine - Supports a Healthy Stress Response Relaxation Focus Memory & Positive Mood - Increases Brain Alpha-Wave Production* - Third-Party Certified - 90 Capsules
- Price
- $66.04
- Rating
- 4.7/5
- Reviews
- 831
- Age
- 21y ago

Momentous Magtein Magnesium L-Threonate - Brain & Rest Support Supplement - Boosts Cognitive Function & Sleep Quality - NSF Certified for Sport -145 mg - 30 Servings
- Price
- $48.13
- Rating
- 4.6/5
- Reviews
- 732
- Age
- 4y ago

THORNE - Deep Sleep Complex - All-Natural Sleep Supplement - Supports Sleep Quality & All Phases of the Sleep Cycle* - with L-Theanine Chamomile & Maizinol - Third-Party Certified - 60 Capsules
- Price
- $51.14
- Rating
- 3.8/5
- Reviews
- 87
- Age
- 7mo ago

Life Extension Neuro-Mag Magnesium L-Threonate Memory Health Quick Thinking Cognitive Health Support Vegetarian Non-GMO 90 Vegetarian Capsules (144 mg from 2000 mg Magtein magnesium L-threonate
- Price
- $29.03
- Rating
- 4.6/5
- Reviews
- 24,278
- Age
- 9y ago

Pure Encapsulations CogniMag 120s - Magnesium-L-Threonate Supplement - Supports Brain Health & Memory* - Includes Magtein & Polyphenol Blend - 120 Capsules
- Price
- $84.81
- Rating
- 4.6/5
- Reviews
- 522
- Age
- 14y ago
Trending
estimated 90-day click momentum
THORNE - Deep Sleep Complex - All-Natural Sleep Supplement - Supports Sleep Quality & All Phases of the Sleep Cycle* - with L-Theanine Chamomile & Maizinol - Third-Party Certified - 60 Capsules
- Price
- $51.14
- Rating
- 3.8/5
- Reviews
- 87
- Age
- 7mo ago

Sports Research Double Strength L-Theanine Supplement - Suntheanine Softgels for Focus Relaxation & Alertness - Non-Drowsy Support Made with Coconut Oil Non-GMO & Gluten Free - 200mg 60 Count
- Price
- $19.05
- Rating
- 4.5/5
- Reviews
- 15,233
- Age
- 11y ago

THORNE - Theanine - 200 mg of L-Theanine - Supports a Healthy Stress Response Relaxation Focus Memory & Positive Mood - Increases Brain Alpha-Wave Production* - Third-Party Certified - 90 Capsules
- Price
- $66.04
- Rating
- 4.7/5
- Reviews
- 831
- Age
- 21y ago

Pure Encapsulations CogniMag 120s - Magnesium-L-Threonate Supplement - Supports Brain Health & Memory* - Includes Magtein & Polyphenol Blend - 120 Capsules
- Price
- $84.81
- Rating
- 4.6/5
- Reviews
- 522
- Age
- 14y ago

Momentous Magtein Magnesium L-Threonate - Brain & Rest Support Supplement - Boosts Cognitive Function & Sleep Quality - NSF Certified for Sport -145 mg - 30 Servings
- Price
- $48.13
- Rating
- 4.6/5
- Reviews
- 732
- Age
- 4y ago
Newest
by launch date
THORNE - Deep Sleep Complex - All-Natural Sleep Supplement - Supports Sleep Quality & All Phases of the Sleep Cycle* - with L-Theanine Chamomile & Maizinol - Third-Party Certified - 60 Capsules
- Price
- $51.14
- Rating
- 3.8/5
- Reviews
- 87
- Age
- 7mo ago

THORNE - Magnesium Glycinate - Supports Restful Sleep Muscle Relaxation Heart Health & Metabolism* - Chelated Magnesium Capsules - Third-Party Certified - Gluten Dairy & Soy-Free - 90 Servings
- Price
- $25.37
- Rating
- 4.7/5
- Reviews
- 2,660
- Age
- 1y ago

Momentous Magtein Magnesium L-Threonate - Brain & Rest Support Supplement - Boosts Cognitive Function & Sleep Quality - NSF Certified for Sport -145 mg - 30 Servings
- Price
- $48.13
- Rating
- 4.6/5
- Reviews
- 732
- Age
- 4y ago

Life Extension Neuro-Mag Magnesium L-Threonate Memory Health Quick Thinking Cognitive Health Support Vegetarian Non-GMO 90 Vegetarian Capsules (144 mg from 2000 mg Magtein magnesium L-threonate
- Price
- $29.03
- Rating
- 4.6/5
- Reviews
- 24,278
- Age
- 9y ago

Sports Research Double Strength L-Theanine Supplement - Suntheanine Softgels for Focus Relaxation & Alertness - Non-Drowsy Support Made with Coconut Oil Non-GMO & Gluten Free - 200mg 60 Count
- Price
- $19.05
- Rating
- 4.5/5
- Reviews
- 15,233
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 93% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
28
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
93%
Top 20: 100%
Open market
0%
- THORNE68%
- Momentous19%
- Life Extension5%
- Pure Encapsulations4%
- Sports Research4%
Demand
Thorne L Theanine search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 3.4×
Search terms
Top Thorne L Theanine search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- thorne l theanine33K/yr
- thorne theanine16K/yr
- momentous magnesium l-threonate17K/yr
- l theanine thorne10K/yr
- thorne magnesium l-threonate12K/yr
- thorne l-theanine9K/yr
- momentous magnesium9K/yr
- thorne magnesium threonate8K/yr
- l-theanine thorne5K/yr
- magnesium l-threonate thorne6K/yr
Reviews and returns
What reviews say buyers love and hate about Thorne L Theanine
We read the reviews and the return reasons for every product selling here.
“Didnt really help with my sleep”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Thorne L Theanine questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









