Thorne Kids Multivitamin
FailThe top 5 brands take 100% of clicks, so Thorne Kids Multivitamin is a Fail.
- Flapen Score
- 49 / 100Ranks 7,059 of 14,768 Health & Household niches · on the category median49
- Market size
- $44K/yr13K searches / yr
- 90-day growth
- +218.6%search demand this quarter
- Competition
- 97%top-5 click share · 3 brands · 14 sellers
Flapen Score
Thorne Kids Multivitamin against its category
The dotted line is the Health & Household average. Past it, Thorne Kids Multivitamin is stronger. Inside it, weaker.
Market
The Thorne Kids Multivitamin market on Amazon at a glance
Shoppers on Amazon United States searched for Thorne Kids Multivitamin 13K times last year and spent an estimated $44K. All 3 brands take every click. Demand peaks in Jun–Jul. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 10.2% of those searches ended in a purchase.
Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved +218.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.
- Searches, last 12 months
- 13K
- Growth, 90 days vs prior 90
- +218.6%
- Conversion, latest week
- 10.2%
- Market size, estimated
- $44Ka year
- Peak month
- June3.1× the quietest month
- Top search term
- pure encapsulations junior nutrients7K searches a year
02 · Price
A sale here is worth $32.13.
Listings sell for $32.13 on average, from $24.09 to $45.85. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 750 to 1,000 of them. At $32.13 that is $24K to $32K a year per listing.
- Average price
- $32.13inside the $15 to $100 sweet spot
- Price range
- $24.09–$45.85
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $24K–$32K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.2% of listings are out of stock. The average listing ranks #248 within Baby & Child Care. It carries 4,182 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 19.2%
- Average rank
- #248in Baby & Child Care
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 4,182per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 91 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 91 months
Products
Top Thorne Kids Multivitamin products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.
Brands
3 rising
Sellers
14
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- Brand 190%
- Brand 26%
- Brand 34%
Demand
Thorne Kids Multivitamin search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 3.1×
Reviews and returns
What reviews say buyers love and hate about Thorne Kids Multivitamin
We read the reviews and the return reasons for every product selling here.
“Awful smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Thorne Kids Multivitamin questions
Answered from the same tracked data.









