Thoracic Back Brace

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months

159K

Growth, 90 days vs prior 90

-16.2%

Conversion, latest week

1.4%

Market size, estimated

$89Ka year

Peak month

February2.5× the quietest month

Top search term

thoracic back brace35K searches a year

Listings sell for $40.47 on average, from $12.95 to $175.38. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $40.47 that is $0 to $4K a year per listing.

Average price

$40.47inside the $15 to $100 sweet spot

Price range

$12.95–$175.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

8.0%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #3,038 within Braces, Splints & Supports. It carries 5,627 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

94%

Out of stock, average day

10.7%

Average rank

#3,038in Braces, Splints & Supports

Average rating

4.00 starsAmazon United States average 4.42 stars

Average reviews

5,627per listing

Listings tracked

53

14 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

7Amazon's first-year sales bar

Average brand age

44 months