Thin White Ribbon

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months

46K

Growth, 90 days vs prior 90

-3.3%

Conversion, latest week

15.0%

Market size, estimated

$47Ka year

Top search term

thin white ribbon19K searches a year

Listings sell for $6.76 on average, from $3.92 to $9.82. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $6.76 that is $2K to $3K a year per listing.

Average price

$6.76under the $15 to $100 sweet spot

Price range

$3.92–$9.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$2K–$3K

Returns

3.1%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #60 within Gift Wrap Ribbons. It carries 1,746 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#60in Gift Wrap Ribbons

Average rating

4.74 starsAmazon United States average 4.42 stars

Average reviews

1,746per listing

Listings tracked

17

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months