Thin Red Ribbon

Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

21K

Growth, 90 days vs prior 90

-10.5%

Conversion, latest week

14.7%

Market size, estimated

$20Ka year

Peak month

December18.3× the quietest month

Top search term

red ribbon 1/4 inch4K searches a year

Listings sell for $6.59 on average, from $3.69 to $14.25. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $6.59 that is $659 to $2K a year per listing.

Average price

$6.59under the $15 to $100 sweet spot

Price range

$3.69–$14.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$659–$2K

Returns

2.7%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #285 within Gift Wrap Ribbons. It carries 1,735 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

2.7%

Average rank

#285in Gift Wrap Ribbons

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

1,735per listing

Listings tracked

25

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

28 months