Thin Insoles
FailThe average product has 4,566 reviews to catch up to, so Thin Insoles is a Fail.
- Flapen Score
- 47 / 100Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 4947
- Market size
- $136K/yr227K searches / yr
- 90-day growth
- +4.3%search demand this quarter
- Competition
- 51%top-5 click share · 15 brands · 97 sellers
Flapen Score
Thin Insoles against its category
The dotted line is the Health & Household average. Past it, Thin Insoles is stronger. Inside it, weaker.
Market
The Thin Insoles market on Amazon at a glance
Shoppers on Amazon United States searched for Thin Insoles 227K times last year and spent an estimated $136K. The top 5 brands take 79% of clicks. Demand peaks in Apr. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 4.8% of those searches ended in a purchase.
Shoppers searched for this 227K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $136K a year.
- Searches, last 12 months
- 227K
- Growth, 90 days vs prior 90
- +4.3%
- Conversion, latest week
- 4.8%
- Market size, estimated
- $136Ka year
- Peak month
- April2.4× the quietest month
- Top search term
- thin insoles for men36K searches a year
02 · Price
A sale here is worth $12.56.
Listings sell for $12.56 on average, from $6.37 to $21.01. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $12.56 that is $3K to $6K a year per listing.
- Average price
- $12.56under the $15 to $100 sweet spot
- Price range
- $6.37–$21.01
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #389 within Foot Health. It carries 4,566 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 5.3%
- Average rank
- #389in Foot Health
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 4,566per listing
- Listings tracked
- 29
04 · Newcomers
2 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Thin Insoles products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
97
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
51%
Top 20: 89%
Open market
17%
- Brand 142%
- Brand 221%
- Brand 38%
- Brand 44%
- Brand 54%
- Brand 63%
- Open — no brand owns it (9 brands, 17%)
Demand
Thin Insoles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr · busiest ÷ quietest = 2.4×
Search terms
Top Thin Insoles search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- thin insoles for men36K/yr
- thin insoles for women29K/yr
- thin insoles29K/yr
- ultra thin shoe insoles15K/yr
- thin shoe insoles18K/yr
- thin shoe inserts16K/yr
- thin shoe inserts for women14K/yr
- thin insole12K/yr
- flat insoles for men9K/yr
- flat insoles9K/yr
Reviews and returns
What reviews say buyers love and hate about Thin Insoles
We read the reviews and the return reasons for every product selling here.
“not a half inch thick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Thin Insoles questions
Answered from the same tracked data.









