- Flapen Score
- 46 / 100Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 4946
- Market size
- $95K/yr62K searches / yr
- 90-day growth
- -7.5%search demand this quarter
- Competition
- 78%top-5 click share · 11 brands · 37 sellers
Flapen Score
Thesis against its category
The dotted line is the Health & Household average. Past it, Thesis is stronger. Inside it, weaker.
Market
The Thesis market on Amazon at a glance
Shoppers on Amazon United States searched for Thesis 62K times last year and spent an estimated $95K. The top 5 brands take 83% of clicks. Demand peaks in Aug–Sep–Nov. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- -7.5%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $95Ka year
- Peak month
- August2.2× the quietest month
- Top search term
- thesis supplement38K searches a year
02 · Price
A sale here is worth $44.51.
Listings sell for $44.51 on average, from $14.48 to $98.59. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $44.51 that is $4K to $11K a year per listing.
- Average price
- $44.51inside the $15 to $100 sweet spot
- Price range
- $14.48–$98.59
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$11K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #255 within Ginseng. It carries 7,748 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 14.7%
- Average rank
- #255in Ginseng
- Average rating
- 4.31 starsAmazon United States average 4.42 stars
- Average reviews
- 7,748per listing
- Listings tracked
- 12
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Thesis products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
THESIS Stress Reset with Caffeine Supplement for Men & Women with Ashwagandha Vitamin D3 L Theanine & Saffron Kit with Glass Bottle & Refill Sachets Non GMO 25 Servings 1 Month Supply
- Price
- $98.59
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Thesis Clarity - Focus Supplements with Nootropics for Daily Brain Support - Lions Mane & Alpha GPC to Support & Maintain Focus (24 Servings)
- Price
- $95.08
- Rating
- 4.0/5
- Reviews
- 81
- Age
- 2mo ago

Seed AM-02 Energy + Focus - Daily Nootropic Supplement for Women & Men - Fast-Acting & Sustained Energy for Up to 6 Hours - Caffeine-Free Vegan & Shelf-Stable - 30 Capsules (30-Day Supply)
- Price
- $32.95
- Rating
- 4.1/5
- Reviews
- 296
- Age
- 10mo ago

Avantera Elevate Premium Nootropic Supplement - Beat Brain Fog - Best Focus Supplements for Memory & Focus Support - Energy Without Crash - 56 Count Pills for Women & Men*
- Price
- $67.94
- Rating
- 4.2/5
- Reviews
- 4,204
- Age
- 5y ago

Life Extension Quick Brain Nootropic Fast Thinking Learning Concentration Lutein zeaxanthin gotu kola bacopa Gluten Free Non-GMO Vegetarian 1 Daily 30 Capsules
- Price
- $14.48
- Rating
- 4.3/5
- Reviews
- 855
- Age
- 5y ago
Trending
estimated 90-day click momentum
The Genius Brand Genius Mood+Focus - Nootropic Supplement with Organic Lions Mane Alpha GPC & More for Brain Health - Memory Support & Focus Support - Non-GMO - 90 Veggie Capsules
- Price
- $22.84
- Rating
- 4.4/5
- Reviews
- 53
- Age
- 7mo ago

THESIS Stress Reset with Caffeine Supplement for Men & Women with Ashwagandha Vitamin D3 L Theanine & Saffron Kit with Glass Bottle & Refill Sachets Non GMO 25 Servings 1 Month Supply
- Price
- $98.59
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Seed AM-02 Energy + Focus - Daily Nootropic Supplement for Women & Men - Fast-Acting & Sustained Energy for Up to 6 Hours - Caffeine-Free Vegan & Shelf-Stable - 30 Capsules (30-Day Supply)
- Price
- $32.95
- Rating
- 4.1/5
- Reviews
- 296
- Age
- 10mo ago

Avantera Elevate Premium Nootropic Supplement - Beat Brain Fog - Best Focus Supplements for Memory & Focus Support - Energy Without Crash - 56 Count Pills for Women & Men*
- Price
- $67.94
- Rating
- 4.2/5
- Reviews
- 4,204
- Age
- 5y ago

Jocko Fuel Brain Power - Nootropic Dietary Supplements for Memory & Focus wiht L Theanine L Carnitine- Energy & Focus Supplement (90 Capsules)
- Price
- $37.57
- Rating
- 4.4/5
- Reviews
- 2,209
- Age
- 7y ago
Newest
by launch date
Thesis Clarity - Focus Supplements with Nootropics for Daily Brain Support - Lions Mane & Alpha GPC to Support & Maintain Focus (24 Servings)
- Price
- $95.08
- Rating
- 4.0/5
- Reviews
- 81
- Age
- 2mo ago

THESIS Stress Reset with Caffeine Supplement for Men & Women with Ashwagandha Vitamin D3 L Theanine & Saffron Kit with Glass Bottle & Refill Sachets Non GMO 25 Servings 1 Month Supply
- Price
- $98.59
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

The Genius Brand Genius Mood+Focus - Nootropic Supplement with Organic Lions Mane Alpha GPC & More for Brain Health - Memory Support & Focus Support - Non-GMO - 90 Veggie Capsules
- Price
- $22.84
- Rating
- 4.4/5
- Reviews
- 53
- Age
- 7mo ago

Seed AM-02 Energy + Focus - Daily Nootropic Supplement for Women & Men - Fast-Acting & Sustained Energy for Up to 6 Hours - Caffeine-Free Vegan & Shelf-Stable - 30 Capsules (30-Day Supply)
- Price
- $32.95
- Rating
- 4.1/5
- Reviews
- 296
- Age
- 10mo ago

Cata-Kor Liposomal NAD+ Supplement with Resveratrol Advanced NAD Resveratrol
- Price
- $39.23
- Rating
- 4.5/5
- Reviews
- 5,005
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 78% of clicks. A locked shelf that new listings rarely crack.
Brands
11 falling
Sellers
37
Est. top-5 brand share
83%
Top 20: 100%
Est. top-5 click share
78%
Top 20: 100%
Open market
13%
- THESIS55%
- Seed9%
- Avantera8%
- Life Extension6%
- STASIS5%
- The Genius Brand4%
- Open — no brand owns it (5 brands, 13%)
Demand
Thesis search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Nov · busiest ÷ quietest = 2.2×
Search terms
Top Thesis search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- thesis supplement38K/yr
- bromantane nootropic14K/yr
- nootropic energy4K/yr
- thesis nootropic3K/yr
- thesis motivation supplement2K/yr
- nootropicos n849/yr
Reviews and returns
What reviews say buyers love and hate about Thesis
We read the reviews and the return reasons for every product selling here.
“Not worth it”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Thesis questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









