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Thermophore Heating Pad

Fail

The top 5 brands take 100% of clicks, so Thermophore Heating Pad is a Fail.

Flapen Score
44
44 / 100
Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 49
Market size
$332K/yr81K searches / yr
90-day growth
-23.1%search demand this quarter
Competition
66%top-5 click share · 2 brands · 34 sellers

Flapen Score

Thermophore Heating Pad against its category

The dotted line is the Health & Household average. Past it, Thermophore Heating Pad is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Thermophore Heating Pad market on Amazon at a glance

Shoppers on Amazon United States searched for Thermophore Heating Pad 81K times last year and spent an estimated $332K. All 2 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 6.2% of those searches ended in a purchase.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -23.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $332K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
-23.1%
Conversion, latest week
6.2%
Market size, estimated
$332Ka year
Peak month
December2.3× the quietest month
Top search term
thermophore heating pad25K searches a year

02 · Price

A sale here is worth $66.77.

Listings sell for $66.77 on average, from $41.76 to $116.73. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $66.77 that is $17K to $33K a year per listing.

Average price
$66.77inside the $15 to $100 sweet spot
Price range
$41.76–$116.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$17K–$33K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #518 within Hot & Cold Therapies. It carries 892 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#518in Hot & Cold Therapies
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
892per listing
Listings tracked
13

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
58 months

Products

Top Thermophore Heating Pad products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

2 falling

Sellers

34

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

0%

  • Brand 156%
  • Brand 244%

Demand

Thermophore Heating Pad search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KPrime Day '24Spike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.3×

Search terms

Top Thermophore Heating Pad search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • thermophore heating pad25K/yr
  • thermophore moist heating pad23K/yr
  • thermophore12K/yr
  • battle creek heating pad11K/yr
  • battle creek thermophore moist heating pad5K/yr
  • thermador heating pad3K/yr
  • thermophore max heat moist heating pad 14x27776/yr
  • thermophore moist heating pad 14x27249/yr

Reviews and returns

What reviews say buyers love and hate about Thermophore Heating Pad

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Heating Element”
23%of negative reviews mention “Heating”
4.2%of orders come back
“Horrible heating pad”
A buyer, on “Heating”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Thermophore Heating Pad questions

Answered from the same tracked data.