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Theracurmin

Fail

Demand is soft, at -9.5% this quarter, so Theracurmin is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$203K/yr59K searches / yr
90-day growth
-9.5%search demand this quarter
Competition
71%top-5 click share · 10 brands · 24 sellers

Flapen Score

Theracurmin against its category

The dotted line is the Health & Household average. Past it, Theracurmin is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Theracurmin market on Amazon at a glance

Shoppers on Amazon United States searched for Theracurmin 59K times last year and spent an estimated $203K. The top 5 brands take 90% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 9.2% of those searches ended in a purchase.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $203K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
-9.5%
Conversion, latest week
9.2%
Market size, estimated
$203Ka year
Peak month
August1.4× the quietest month
Top search term
theracurmin44K searches a year

02 · Price

A sale here is worth $37.10.

Listings sell for $37.10 on average, from $11.84 to $90.90. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $37.10 that is $9K to $19K a year per listing.

Average price
$37.10inside the $15 to $100 sweet spot
Price range
$11.84–$90.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$9K–$19K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #146 within Curcumin. It carries 4,765 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#146in Curcumin
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
4,765per listing
Listings tracked
16

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 94 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
94 months

Products

Top Theracurmin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

10 rising

Sellers

24

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

7%

  • Brand 140%
  • Brand 235%
  • Brand 37%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (4 brands, 7%)

Demand

Theracurmin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Theracurmin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • theracurmin44K/yr
  • theracurmin curcumin5K/yr
  • theracumin6K/yr
  • theracurmin supplements4K/yr

Reviews and returns

What reviews say buyers love and hate about Theracurmin

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
8%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“Very expensive”
A buyer, on “Value For Money”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Theracurmin questions

Answered from the same tracked data.