the absorption company
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$33.86avg listing price — sweet spot $15–$100
Price range
Great$10.46–$70.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Returns
Okay3.5%return rate — above 5% kills the launch gate
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Market size
Okay$101K$101K/yr · 81K searches
Review moat
Bad5,590.06avg incumbent reviews — the moat a new listing must climb
Growth
Bad-19.1%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, the absorption company is a $101K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Feb–Mar. Verdict: Skip it — 35/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
the absorption company market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- $68K–$85K
- units × avg price
- Conversion rate
- 3.7%
- Avg BSR
- #375
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 94%
- Out of stock
- 17.0%
- Avg brand age
- 56 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
6 rising
Sellers
9
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- The Absorption Company63%
- Period. By The Period Company15%
- Goat Union12%
- Molasus5%
- Sports Research3%
- Bambody2%
Demand & seasonality
Weekly Amazon search volume, last 66 weeks — -19.1% search growth over the last 90 days.Peak months: Feb, Mar · busiest ÷ quietest = 5.3×
Top the absorption company search terms
- the absorption company46K/yr
- absorption company32K/yr
- the absorption company calm2K/yr
Top the absorption company products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
The Absorption Company Electrolyte Powder - Recovery Hydration Packets - Liposomal Glutathione Vitamin C & Methylated B - Instant Energy - Vegan Post Workout Drink Supplement - Mango Lemonade (7PKs)
The Absorption Company$22.634.5★145 rev
The Period Company Flow Stretch Bikini Absorbent Period Underwear for Women Heavy Flow Leak Resistant Panties Women Reusable Super Comfy Made without PFAS Holds 9 Tampons Black Medium
Period. By The Period Company$10.464.5★53 rev
Goat Union Overnight Period Shorts for Women - 2 Absorbent Sleep Period Boyshorts Heavy Flow Black
Goat Union$28.424.5★1,381 rev
Magnesium Glycinate 1000mg - Liposomal Magnesium Bisglycinate for Max Absorption - Extra Strength to Support Body and Mind Non-Laxative Vegan Gluten-Free - 120 Capsules
The Absorption Company$24.754.4★77 rev
The Absorption Company Vitamin D3 & K2 Capsules (60 Servings) Highly Bioavailable Absorb 1.9X More 5000iu Impact Bone Immune Heart Health Support Muscle Recovery Support Third-Party Tested
The Absorption Company$37.194.9★22 rev
Newest
by launch dateThe Absorption Company Vitamin D3 & K2 Capsules (60 Servings) Highly Bioavailable Absorb 1.9X More 5000iu Impact Bone Immune Heart Health Support Muscle Recovery Support Third-Party Tested
The Absorption Company$37.1922 rev
The Absorption Company Curcumin (60 Day Supply) Absorbs 149x More Supports Inflammatory Response Joint Pain & Seasonal Allergy Ache Support Bioavailable Third-Party Tested Turmeric Derived
The Absorption Company$47.6122 rev
The Absorption Company CoQ10 10x More Bioavailable Than Standard CoQ10 Supports Cellular Energy Heart Health and Fertility for Men and Women 60 Capsules
The Absorption Company$49.0116 rev
The Absorption Company Electrolyte Powder - Recovery Hydration Packets - Liposomal Glutathione Vitamin C & Methylated B - Instant Energy - Vegan Post Workout Drink Supplement - Mango Lemonade (14PKs)
The Absorption Company$41.55145 rev
The Absorption Company Variety Pack Bundle Sleep Aid Electrolyte Recovery & Calm Supplement Drink Mixes - Chamomile Mango & Watermelon Lemonade Highly Absorbable Supplements - 21 Servings
The Absorption Company$61.6638 rev
Trending
90-day click momentum
Bambody Absorbent Brief Super Comfy Period Underwear for Women - Leakproof Period Panties - Small 3 Pack Black
Bambody$32.404.3★
The Absorption Company CoQ10 10x More Bioavailable Than Standard CoQ10 Supports Cellular Energy Heart Health and Fertility for Men and Women 60 Capsules
The Absorption Company$49.014.7★
The Absorption Company Vitamin D3 & K2 Capsules (60 Servings) Highly Bioavailable Absorb 1.9X More 5000iu Impact Bone Immune Heart Health Support Muscle Recovery Support Third-Party Tested
The Absorption Company$37.194.9★
The Period Company Flow Stretch Bikini Absorbent Period Underwear for Women Heavy Flow Leak Resistant Panties Women Reusable Super Comfy Made without PFAS Holds 9 Tampons Black Medium
Period. By The Period Company$10.464.5★
The Absorption Company Curcumin (60 Day Supply) Absorbs 149x More Supports Inflammatory Response Joint Pain & Seasonal Allergy Ache Support Bioavailable Third-Party Tested Turmeric Derived
The Absorption Company$47.614.9★
What buyers say about the absorption company
What buyers praise and complain about, mined from review topics.What buyers love
“Overall, I'm happy with the variety”
“Very absorbent”
“So comfortable”
“Great supplement”
“Great value for money”
“Fits great”
“The taste is a bit unique”
“INGREDIENTS: excellent- An excellent list of ingredients”
“The powder sticks are easy to open”
“The flavors are interesting”
What buyers complain about
“It did not taste like an energy drink that I was shaking up in a water bottle at home”
“Didn't help at all”
“Unfortunately both vitamins are fat soluble”
“The electrolyte formula flavor was not as great in my opinion as the others”
“Waste of money”
“It's hard to assess the claims about increased absorption”
“I know there are a lot of mixed reviews on this”
“so you pay alot of money to take high enough doses so that a reasonable amount can enter your system”
“It was long from front not to all the way to the bed”
“Makes you sleepy”
Top return reasons
Common questions
- Is the absorption company profitable to sell on Amazon United States?
- The niche generates $101K/yr across 17 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is -19.1%. Flapen's verdict: Skip it (35/100).
- How competitive is the the absorption company niche?
- 6 brands and 9 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in the absorption company?
- Top complaints mined from reviews: Taste-Overall, Functionality-Overall, Vitamin. The return rate is 3.5%.
- When does demand for the absorption company peak?
- Demand peaks in Feb–Mar; the busiest month runs 5.3× the quietest.
- What does it cost to enter the the absorption company niche?
- Listings span $10.46–$70.25; the average listing price is $33.86 (sweet spot $15–$100). The average incumbent carries 5,590 reviews — the moat a new listing must climb.