Thanksgiving Plates
MaybeThe top 5 brands take only 36% of clicks. But buyers convert on only 0.6% of searches, so Thanksgiving Plates is a Maybe.
- Flapen Score
- 63 / 100Top 6% of 14,768 Health & Household niches · +14 vs the category median of 4963
- Market size
- $534K/yr3.2M searches / yr
- 90-day growth
- +38.1%search demand this quarter
- Competition
- 21%top-5 click share · 57 brands · 71 sellers
Flapen Score
Thanksgiving Plates against its category
The dotted line is the Health & Household average. Past it, Thanksgiving Plates is stronger. Inside it, weaker.
Market
The Thanksgiving Plates market on Amazon at a glance
Shoppers on Amazon United States searched for Thanksgiving Plates 3.2M times last year and spent an estimated $534K. The top 5 brands take 36% of clicks. Demand peaks in Oct–Nov. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 3.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +38.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $534K a year.
- Searches, last 12 months
- 3.2M
- Growth, 90 days vs prior 90
- +38.1%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $534Ka year
- Peak month
- November842.7× the quietest month
- Top search term
- thanksgiving plates1.7M searches a year
02 · Price
A sale here is worth $29.39.
Listings sell for $29.39 on average, from $4.98 to $121.21. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 250 to 500 of them. At $29.39 that is $7K to $15K a year per listing.
- Average price
- $29.39inside the $15 to $100 sweet spot
- Price range
- $4.98–$121.21
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$15K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 30.9% of listings are out of stock. The average listing ranks #2,346 within Disposable Plates, Bowls & Cutlery. It carries 414 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 99%
- Out of stock, average day
- 30.9%
- Average rank
- #2,346in Disposable Plates, Bowls & Cutlery
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 414per listing
- Listings tracked
- 82
04 · Newcomers
1 of last year's 20 launches cleared the first-year sales bar.
20 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 20
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Thanksgiving Plates products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Harvest Morning 16-Piece Ceramic Dinnerware Set Service for 4 Celebrate autumn with vibrant pumpkins and florals perfect for cozy family meals Thanksgiving gatherings and fall entertaining
- Price
- $114.60
- Rating
- 4.7/5
- Reviews
- 77
- Age
- 4y ago
Certified International Harvest Morning 11 Dinner Plates Multicolor Large Set of 4
- Price
- $49.80
- Rating
- 4.7/5
- Reviews
- 127
- Age
- 4y ago
Glad Disposable Paper Plates Happy Fall Design - Soak Proof Cut-Resistant and Microwavable for All Foods Great for Fall Parties and Everyday Meals Multicolor 10 Inch 50 Count
- Price
- $11.94
- Rating
- 4.3/5
- Reviews
- 38
- Age
- 10mo ago
Dereinwo 50Pcs Thanksgiving Paper Plates and Napkins Disposable paper plates for Thanksgiving Party Supplies
- Price
- $9.47
- Rating
- 4.4/5
- Reviews
- 92
- Age
- 1y ago
Confettiville Thanksgiving Paper Plates 50-Count Fall-Themed Decorative Disposable Serving Plates Cream Gold Foil Scalloped Edge 9 Inches
- Price
- $14.29
- Rating
- 4.4/5
- Reviews
- 129
- Age
- 4y ago
Trending
estimated 90-day click momentum
Aysimple 50Pcs Fall Thanksgiving Disposable Oval Paper Plates 10 x 12 Give Thanks Autumn Maple Leaves Heavy Duty Harvest Plates Thanksgiving Party Supplies
- Price
- $15.87
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 1y ago
U-QE 100PCS Amber Plastic Plates - Clear Brown Plastic Plates Disposable Heavy Duty - Disposable Plates for Party Including 50PCS 10 Dinner & 50PCS 7.5 Dessert Plate
- Price
- $48.23
- Rating
- 4.6/5
- Reviews
- 1,128
- Age
- 1y ago
100 Pcs Fall Pumpkin Leaves Tableware Party Supplies Set Serves 25 Disposable Autumn Harvest Paper Plates Napkins and Forks Thanksgiving Day Dinnerware for Friendsgiving Gatherings Decorations
- Price
- $16.52
- Rating
- 4.6/5
- Reviews
- 55
- Age
- 11mo ago
12pcs Melamine Pumpkin Dinner Plates 10 Inch Fall Dishes for Thanksgiving
- Price
- $26.90
- Rating
- 4.2/5
- Reviews
- 92
- Age
- 1y ago
96 Pieces Thanksgiving Pumpkin Tableware Set Rustic Sunflower and Pumpkin Disposable Plates Napkins and Forks for Fall Dinners Friendsgiving Harvest Parties Serves 24 Guests
- Price
- $10.96
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 1y ago
Newest
by launch dateGlad Disposable Paper Plates Happy Fall Design - Soak Proof Cut-Resistant and Microwavable for All Foods Great for Fall Parties and Everyday Meals Multicolor 10 Inch 50 Count
- Price
- $11.94
- Rating
- 4.3/5
- Reviews
- 38
- Age
- 10mo ago
40 Pcs Happy Thanksgiving Paper Plates and Napkins Sets - Disposable Fall Thanksgiving Party Plates Napkins Maple Leaf Pumpkin Watercolor Tableware for Thanks Giving Party Supplies Table Decorations
- Price
- $10.43
- Rating
- 4.6/5
- Reviews
- 322
- Age
- 10mo ago
100 Pcs Fall Pumpkin Leaves Tableware Party Supplies Set Serves 25 Disposable Autumn Harvest Paper Plates Napkins and Forks Thanksgiving Day Dinnerware for Friendsgiving Gatherings Decorations
- Price
- $16.52
- Rating
- 4.6/5
- Reviews
- 55
- Age
- 11mo ago
Fall Pumpkin Paper Plates and Napkins Serve 50 Gingham Oval Thanksgiving Plates 10 x 12 with 6.5 Napkins Orange Autumn Tableware Fall Party Decorations for Harvest Baby Shower Birthday Wedding
- Price
- $18.08
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 11mo ago
Fall Thanksgiving Paper Plates and Napkins Party Supplies Watercolor Pumpkin Maple Thanksgiving Disposable Tableware Banner Tablecloth Set Autumn Harvest Party Decorations for Table 99Pcs Serves 24
- Price
- $14.26
- Rating
- 4.3/5
- Reviews
- 204
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 21% of clicks, no more. An open shelf where new products get seen.
Brands
57 rising
Sellers
71
Est. top-5 brand share
36%
Top 20: 69%
Est. top-5 click share
21%
Top 20: 51%
Open market
62%
- Certified International14%
- Glad7%
- Dereinwo6%
- Confettiville4%
- Gatherfun4%
- Pfaltzgraff3%
Demand
Thanksgiving Plates search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 842.7×
Search terms
Top Thanksgiving Plates search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- thanksgiving plates1.7M/yr
- fall plates88K/yr
- thanksgiving dinnerware sets110K/yr
- thanksgiving paper plates368K/yr
- thanksgiving dinnerware38K/yr
- thanksgiving plates and napkins101K/yr
- thanksgiving paper plates and napkins65K/yr
- thanksgiving plates disposable215K/yr
- thanksgiving dessert plates100K/yr
- thanksgiving plastic plates68K/yr
Reviews and returns
What reviews say buyers love and hate about Thanksgiving Plates
We read the reviews and the return reasons for every product selling here.
“Very flimsy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Thanksgiving Plates questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data