Terracotta Napkins

Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

111K

Growth, 90 days vs prior 90

+8.7%

Conversion, latest week

2.6%

Market size, estimated

$70Ka year

Peak month

November6.3× the quietest month

Top search term

terracotta napkins39K searches a year

Listings sell for $24.66 on average, from $4.64 to $62.19. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $24.66 that is $0 to $2K a year per listing.

Average price

$24.66inside the $15 to $100 sweet spot

Price range

$4.64–$62.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

8.2%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #162 within Disposable Napkins. It carries 1,648 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

98%

Out of stock, average day

10.5%

Average rank

#162in Disposable Napkins

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

1,648per listing

Listings tracked

81

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months