Teeth Whitening Trays

Shoppers searched for this 428K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

428K

Growth, 90 days vs prior 90

+3.1%

Conversion, latest week

7.0%

Market size, estimated

$1.3Ma year

Peak month

May1.7× the quietest month

Top search term

teeth whitening trays173K searches a year

Listings sell for $41.88 on average, from $5.29 to $83.93. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $41.88 that is $52K to $63K a year per listing.

Average price

$41.88inside the $15 to $100 sweet spot

Price range

$5.29–$83.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,250–1,500

Revenue per listing a year

$52K–$63K

Returns

0.9%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #39 within Teeth Whitening. It carries 9,717 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

5.5%

Average rank

#39in Teeth Whitening

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

9,717per listing

Listings tracked

24

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

55 months