Teeth Whitening Serum

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $217K a year.

Searches, last 12 months

122K

Growth, 90 days vs prior 90

-19.0%

Conversion, latest week

6.2%

Market size, estimated

$217Ka year

Peak month

May1.9× the quietest month

Top search term

smile direct club teeth whitening kit18K searches a year

Listings sell for $28.46 on average, from $17.04 to $42.65. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $28.46 that is $7K to $14K a year per listing.

Average price

$28.46inside the $15 to $100 sweet spot

Price range

$17.04–$42.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$7K–$14K

Returns

1.0%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #56 within Teeth Whitening. It carries 12,455 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

81%

Out of stock, average day

2.1%

Average rank

#56in Teeth Whitening

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

12,455per listing

Listings tracked

16

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months