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Teal Ribbon

Fail

Prices span $3.73–$14.61, mostly outside the sweet spot, so Teal Ribbon is a Fail.

Flapen Score
49
49 / 100
Ranks 7,059 of 14,768 Health & Household niches · on the category median
Market size
$92K/yr176K searches / yr
90-day growth
+16.5%search demand this quarter
Competition
26%top-5 click share · 31 brands · 37 sellers

Flapen Score

Teal Ribbon against its category

The dotted line is the Health & Household average. Past it, Teal Ribbon is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Teal Ribbon market on Amazon at a glance

Shoppers on Amazon United States searched for Teal Ribbon 176K times last year and spent an estimated $92K. The top 5 brands take 48% of clicks. Demand peaks in May–Nov. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.

Searches, last 12 months
176K
Growth, 90 days vs prior 90
+16.5%
Conversion, latest week
6.5%
Market size, estimated
$92Ka year
Peak month
May2.0× the quietest month
Top search term
teal ribbon97K searches a year

02 · Price

A sale here is worth $8.06.

Listings sell for $8.06 on average, from $3.73 to $14.61. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $8.06 that is $806 to $2K a year per listing.

Average price
$8.06under the $15 to $100 sweet spot
Price range
$3.73–$14.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
$806–$2K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #207 within Gift Wrap Ribbons. It carries 1,724 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
6.6%
Average rank
#207in Gift Wrap Ribbons
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
1,724per listing
Listings tracked
66

04 · Newcomers

0 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Teal Ribbon products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

31 flat

Sellers

37

Top-5 brand share

48%

Top 20: 93%

Top-5 click share

26%

Top 20: 63%

Open market

46%

  • Brand 115%
  • Brand 210%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 67%

Demand

Teal Ribbon search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Nov · busiest ÷ quietest = 2.0×

Search terms

Top Teal Ribbon search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • teal ribbon97K/yr
  • turquoise ribbon36K/yr
  • aqua ribbon11K/yr
  • teal satin ribbon6K/yr
  • dark teal ribbon7K/yr
  • teal blue ribbon4K/yr
  • ribbon teal3K/yr
  • light teal ribbon3K/yr
  • teal ribbon 1/2 inch3K/yr
  • teal ribbons3K/yr

Reviews and returns

What reviews say buyers love and hate about Teal Ribbon

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Color”
26%of negative reviews mention “Thickness”
3.6%of orders come back
“BUT they were cheap and thin”
A buyer, on “Thickness”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Teal Ribbon questions

Answered from the same tracked data.