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Teal Plates

Maybe

The top 5 brands take only 31% of clicks. But buyers convert on only 2.5% of searches, so Teal Plates is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 14,768 Health & Household niches · +7 vs the category median of 49
Market size
$161K/yr166K searches / yr
90-day growth
+11.7%search demand this quarter
Competition
29%top-5 click share · 48 brands · 58 sellers

Flapen Score

Teal Plates against its category

The dotted line is the Health & Household average. Past it, Teal Plates is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Teal Plates market on Amazon at a glance

Shoppers on Amazon United States searched for Teal Plates 166K times last year and spent an estimated $161K. The top 5 brands take 31% of clicks. Demand peaks in May. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $161K a year.

Searches, last 12 months
166K
Growth, 90 days vs prior 90
+11.7%
Conversion, latest week
2.5%
Market size, estimated
$161Ka year
Peak month
May2.9× the quietest month
Top search term
teal plates24K searches a year

02 · Price

A sale here is worth $38.43.

Listings sell for $38.43 on average, from $5.33 to $135.44. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $38.43 that is $0 to $4K a year per listing.

Average price
$38.43inside the $15 to $100 sweet spot
Price range
$5.33–$135.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #797 within Disposable Plates, Bowls & Cutlery. It carries 1,036 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
95%
Out of stock, average day
8.6%
Average rank
#797in Disposable Plates, Bowls & Cutlery
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
1,036per listing
Listings tracked
63

04 · Newcomers

2 of last year's 15 launches cleared the first-year sales bar.

15 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
15
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top Teal Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

48 falling

Sellers

58

Top-5 brand share

31%

Top 20: 70%

Top-5 click share

29%

Top 20: 62%

Open market

65%

  • Brand 112%
  • Brand 26%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Teal Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 2.9×

Search terms

Top Teal Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • teal plates24K/yr
  • teal paper plates17K/yr
  • teal dinnerware set14K/yr
  • teal plastic plates11K/yr
  • teal dishes13K/yr
  • turquoise plates10K/yr
  • teal party plates8K/yr
  • turquoise dinnerware set11K/yr
  • turquoise dishes8K/yr
  • teal plates and napkins party supplies5K/yr

Reviews and returns

What reviews say buyers love and hate about Teal Plates

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Color”
18%of negative reviews mention “Quality-Overall”
3.5%of orders come back
“Cheap”
A buyer, on “Quality-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Teal Plates questions

Answered from the same tracked data.