Is tea tree balm profitable to sell on Amazon United States?

The niche generates $103K/yr across 19 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is +0.1%. Flapen's verdict: Skip it (49/100).

How competitive is the tea tree balm niche?

13 brands and 64 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in tea tree balm?

Top complaints mined from reviews: Smell, Allergies, Value For Money. The return rate is 0.5%.

When does demand for tea tree balm peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the tea tree balm niche?

Listings span $7.69–$36.51; the average listing price is $15.38 (sweet spot $15–$100). The average incumbent carries 3,001 reviews — the moat a new listing must climb.

tea tree balm

Skip it

A small market ($103K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Great10.4%

search→purchase rate — share of searches ending in a sale

Avg price

Great$15.38

avg listing price — sweet spot $15–$100

Price range

Great$7.69–$36.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,001.42

avg incumbent reviews — the moat a new listing must climb

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$103K

$103K/yr · 64K searches

Growth

Okay+0.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, tea tree balm is a $103K/yr Amazon United States market (64K searches/yr). The top 5 brands hold 77% of demand. Verdict: Skip it — 49/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

tea tree balm market data

Units sold / yr: 6K–8K; avg 250–500/product
Revenue / yr: $92K–$123K; units × avg price
Conversion rate: 10.4%
Avg BSR: #457
Page quality: 0%
Prime: 100%
Sponsored: 84%
Out of stock: 0.0%
Avg brand age: 76 months
Avg seller age: 145 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 flat

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

17%

Chamuel29%
KESMEDIK23%
Tea Tree Therapy11%
VITAL AFFAIR7%
Viking Revolution7%
CFXYHNOX6%
Open — no brand owns it (7 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +0.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top tea tree balm search terms

tea tree balm31K/yr -1.5%10.3% conv.
tea tree oil balm9K/yr +6.6%7.6% conv.
tea tree ointment8K/yr +7.3%10.0% conv.
tea tree balm antifungal5K/yr -21.2%7.2% conv.
tea tree salve4K/yr +1.4%8.3% conv.
tea tree balm for skin3K/yr +35.8%10.6% conv.
tea tree oil ointment3K/yr +12.0%10.0% conv.
tea tree foot balm2K/yr -18.4%2.6% conv.

All search terms

Top tea tree balm products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Tea Tree Oil Balm Itchy Skin Relief for Soothing Rashes Jock Itch Athletes Foot Folliculitis Bug Bites. Natural Formula for Dry Sensitive Skin | Safe for All Ages 1pack

Chamuel$15.434.5★10,364 rev

KESMEDIK Tea Tree Oil Balm for Skin Soothes Itching Rashes & Dry Skin Antifungal Defense for Athletes Foot Jock Itch Chafing Bug Bites & Eczema Natural Effective & Safe for All Ages

KESMEDIK$16.064.7★1,216 rev

Tea Tree Therapy Antiseptic Ointment 2oz

Tea Tree Therapy$10.394.7★885 rev

CFXYHNOX Tea Tree Oil Balm - Natural Skin Care for Dryness & Irritation Soothes Itchy Skin Multi-Purpose Relief for All Ages 1Pack

CFXYHNOX$7.694.4★43 rev

VITAL AFFAIR Tea Tree Oil Balm Soothing Care for Rashes Athletes Foot Jock Itch Bug Bites Folliculitis Cracked Feet Dry Flaky Irritated Skin For All Ages & Sensitive Skin - 2 oz

VITAL AFFAIR$11.884.6★191 rev

Newest

by launch date

Tea Tree Balm for Dry Itchy Skin Natural Tea Tree Oil Salve for Cracked Heels Feet Hands & Body Moisturizing Herbal Skin Repair Balm with Aloe Vera Eucalyptus Green Tea & Vitamin E 2 oz

XINSZLIN$8.8011 rev

4mo ago

Meifenla Tea Tree Oil Balm Premium Multi-Plant Complex Formula for Itching & Dry Skin - Moisturizing Care for Hands Feet Elbows & Knees | Non-Greasy For All Skin Types

Meifenla$10.2037 rev

4mo ago

CFXYHNOX Tea Tree Oil Balm - Natural Skin Care for Dryness & Irritation Soothes Itchy Skin Multi-Purpose Relief for All Ages 1Pack

CFXYHNOX$7.6943 rev

5mo ago

ZROGJBMK Tea Tree Oil Balm 60g Natural Plant-Based Moisturizing Ointment for Dry & Sensitive Skin with Aloe Green Tea & Rosemary Extracts Non-Greasy Skin Care for Hands Feet Elbows & Body

ZROGJBMK$9.7410 rev

5mo ago

VITAL AFFAIR Tea Tree Oil Balm Soothing Care for Rashes Athletes Foot Jock Itch Bug Bites Folliculitis Cracked Feet Dry Flaky Irritated Skin For All Ages & Sensitive Skin - 2 oz

VITAL AFFAIR$11.88191 rev

8mo ago

What buyers say about tea tree balm

What buyers praise and complain about, mined from review topics.

What buyers love

Smell14%

“pleasing fragrance”

Quality-Overall12%

“Great quality convenient carrying metal container”

Moist/Dry8%

“Great for dry skin”

Allergies8%

“Im no longer itching”

Efficiency7%

“Works ok”

Soft Feel5%

“Your skin is so soft”

Suitability Dry Skin5%

“helps calm dry”

Value For Money4%

“Worth every penny”

Absorbency4%

“absorbs very nicely”

Advertised Vs Actual Product4%

“just as advertised”

What buyers complain about

Smell16%

“unpleasant to me scent”

Allergies14%

“I get itchy”

Value For Money5%

“Price is a little high”

Ease Of Use3%

“I have to struggle when I need to use it”

Moist/Dry3%

“One of those things was dry”

Oily/Greasy2%

“It is greasy”

Functionality-Overall2%

“It didn't work”

Advertised Vs Actual Product2%

“Marketing a little deceptive”

Pain Relief-Overall1%

“Does not relieve from bites in any way”

Ease Of Application1%

“By the third day it needs another application”

Top return reasons

Functionality-Overall21%

Smell21%

Advertised Vs Actual Product15%

Size-Overall4%

Texture/Consistency-Overall4%

Ease Of Use3%

Oily/Greasy3%

Ingredients-Overall2%

Skin Health2%

Leak-Proof2%

Common questions

Is tea tree balm profitable to sell on Amazon United States?: The niche generates $103K/yr across 19 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is +0.1%. Flapen's verdict: Skip it (49/100).
How competitive is the tea tree balm niche?: 13 brands and 64 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in tea tree balm?: Top complaints mined from reviews: Smell, Allergies, Value For Money. The return rate is 0.5%.
When does demand for tea tree balm peak?: Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the tea tree balm niche?: Listings span $7.69–$36.51; the average listing price is $15.38 (sweet spot $15–$100). The average incumbent carries 3,001 reviews — the moat a new listing must climb.