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Taylor Swift Plates

Fail

Shoppers spend an estimated $30K a year here, so Taylor Swift Plates is a Fail.

Flapen Score
44
44 / 100
Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 49
Market size
$30K/yr35K searches / yr
90-day growth
-13.3%search demand this quarter
Competition
55%top-5 click share · 20 brands · 22 sellers

Flapen Score

Taylor Swift Plates against its category

The dotted line is the Health & Household average. Past it, Taylor Swift Plates is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Taylor Swift Plates market on Amazon at a glance

Shoppers on Amazon United States searched for Taylor Swift Plates 35K times last year and spent an estimated $30K. The top 5 brands take 60% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-13.3%
Conversion, latest week
5.6%
Market size, estimated
$30Ka year
Peak month
September3.0× the quietest month
Top search term
taylor swift plates10K searches a year

02 · Price

A sale here is worth $15.40.

Listings sell for $15.40 on average, from $8.73 to $24.84. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $15.40 that is $0 to $2K a year per listing.

Average price
$15.40inside the $15 to $100 sweet spot
Price range
$8.73–$24.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.6% of listings are out of stock. The average listing ranks #1,830 within Disposable Plates, Bowls & Cutlery. It carries 103 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
100%
Out of stock, average day
24.6%
Average rank
#1,830in Disposable Plates, Bowls & Cutlery
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
103per listing
Listings tracked
27

04 · Newcomers

1 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
22 months

Products

Top Taylor Swift Plates products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.

$0$1K$3K$4K$6K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

20 falling

Sellers

22

Est. top-5 brand share

60%

Top 20: 100%

Est. top-5 click share

55%

Top 20: 94%

Open market

32%

  • KHAIVI16%
  • CHUNNIN12%
  • ASSEMBLY11%
  • xo, Fetti10%
  • Baderke10%
  • XUELIREN8%

Demand

Taylor Swift Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 3.0×

Search terms

Top Taylor Swift Plates search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • taylor swift plates10K/yr
  • taylor swift plates and napkins7K/yr
  • taylor swift birthday plates7K/yr
  • taylor swift party plates6K/yr
  • taylor swift paper plates4K/yr
  • taylor swift birthday plates and napkins2K/yr
  • taylor swift plates for birthday party50/yr

Reviews and returns

What reviews say buyers love and hate about Taylor Swift Plates

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Advertised Vs Actual Product”
30%of negative reviews mention “Strength”
2.7%of orders come back
“Not the sturdiest”
A buyer, on “Strength”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Taylor Swift Plates questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data