Tampons Super Plus

Shoppers searched for this 359K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 23.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

359K

Growth, 90 days vs prior 90

-5.8%

Conversion, latest week

23.5%

Market size, estimated

$1.1Ma year

Peak month

January1.3× the quietest month

Top search term

super plus tampons138K searches a year

Listings sell for $13.09 on average, from $7.27 to $20.62. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At $13.09 that is $52K to $65K a year per listing.

Average price

$13.09under the $15 to $100 sweet spot

Price range

$7.27–$20.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

4,000–5,000

Revenue per listing a year

$52K–$65K

Returns

0.2%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #73 within Feminine Care. It carries 3,905 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#73in Feminine Care

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

3,905per listing

Listings tracked

12

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

62 months