Tactical First Aid Kit

Shoppers searched for this 370K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $580K a year.

Searches, last 12 months

370K

Growth, 90 days vs prior 90

+14.3%

Conversion, latest week

2.4%

Market size, estimated

$580Ka year

Peak month

October1.7× the quietest month

Top search term

urgent care kit usa210K searches a year

Listings sell for $66.15 on average, from $9.62 to $192.45. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $66.15 that is $7K to $17K a year per listing.

Average price

$66.15inside the $15 to $100 sweet spot

Price range

$9.62–$192.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$7K–$17K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #132 within First Aid Kits. It carries 1,952 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

89%

Out of stock, average day

0.7%

Average rank

#132in First Aid Kits

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

1,952per listing

Listings tracked

18

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

60 months