Is table lighter profitable to sell on Amazon United States?

The niche generates $108K/yr across 39 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -12.4%. Flapen's verdict: Worth a look (51/100).

How competitive is the table lighter niche?

22 brands and 32 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in table lighter?

Top complaints mined from reviews: Functionality-Overall, Quality-Overall, Durability. The return rate is 2.4%.

When does demand for table lighter peak?

Demand peaks in Dec; the busiest month runs 2.2× the quietest.

What does it cost to enter the table lighter niche?

Listings span $13.30–$185.51; the average listing price is $43.38 (sweet spot $15–$100). The average incumbent carries 320 reviews — the moat a new listing must climb.

table lighter

Worth a look

Shows a sweet-spot price point ($43.38 avg), but weak search conversion (1.2%) keeps it on the watch list.

Avg price

Incredible$43.38

avg listing price — sweet spot $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Great320.15

avg incumbent reviews — the moat a new listing must climb

Competition

Great38%

top-5 click share — an open shelf

Returns

Good2.4%

return rate — above 5% kills the launch gate

Price range

Okay$13.30–$185.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Market size

Okay$108K

$108K/yr · 206K searches

Growth

Bad-12.4%

90-day search growth — must beat 0% to launch

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, table lighter is a $108K/yr Amazon United States market (206K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Dec. Verdict: Worth a look — 51/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

table lighter market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $87K–$108K; units × avg price
Conversion rate: 1.2%
Avg BSR: #1,095
Page quality: 0%
Prime: 87%
Sponsored: 26%
Out of stock: 14.3%
Avg brand age: 44 months
Avg seller age: 164 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

22 falling

Sellers

Top-5 brand share

77%

Top 20: 99%

Top-5 click share

38%

Top 20: 85%

Open market

20%

XIFEI35%
Malisseladi21%
Ambrogio.L8%
WVMKOR7%
Alec Bradley6%
Sigara3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -12.4% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 2.2×

Open Trend

Top table lighter search terms

table lighter65K/yr -9.9%0.4% conv.
xifei cigar lighter21K/yr +3.8%3.6% conv.
table top lighters20K/yr -13.1%0.3% conv.
tabletop lighter20K/yr -25.0%0.5% conv.
xifei12K/yr -27.2%0.8% conv.
table top lighter14K/yr -20.6%0.6% conv.
table top cigar lighter8K/yr +20.2%0.8% conv.
cigar table lighter7K/yr +20.8%1.2% conv.
desk lighter7K/yr -20.3%0.2% conv.
table lighters7K/yr -16.7%0.3% conv.

All search terms

Top table lighter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Permanent Match Ten Thousand Match Lighter The Forever Lighter Matchstick Fire Starter Kerosene Refillable Lighter Chargeable Electronic Lighter Great Gift for Father Husband Boyfriend No Oil (Black)

Malisseladi$33.924.1★227 rev

Ambrogio.L Quad Torch Lighter Tabletop Refillable Butane Gas Red Flame Cigar Cigarette Lighter for Birthday Christmas Men

Ambrogio.L$28.954.3★572 rev

XIFEI Cigar Lighter 4 Jet Flame Torch Lighter with Cigar Holder Windproof Rocker Arm Lighter Adjustable Flame Refillable Butane Lighter Smoking Lighters Gift for Men (Bronze)

XIFEI$24.064.3★1,063 rev

Desktop Four Torch Flame Lighter Windproof Fine Lighters

WVMKOR$28.724.3★150 rev

Permanent Match Ten Thousand Match Lighter Forever Fire Starter - Matchstick Kerosene Refillable Electronic Lighter Great Gift for Father Husband Boyfriend - No Oil (Wood Grain)

Malisseladi$35.604.1★227 rev

Newest

by launch date

KAMBOLLY The Capitol Lighter Vintage Trench Lighter Antique Kerosene Fluid Refillable Copper Lighters Replica Classic Unique Table Lighters Collection Gift for Man Dad (Fuel Not Included)

KAMBOLLY$42.038 rev

6mo ago

HERF Signature Table-Top Lighter Single Triple or Quadruple Flame Built-in Punch Cutter Extra Durable

HERF$49.432 rev

8mo ago

XIFEI Torch Lighter 4-in-1 Cigar Lighter with Jet Flame Punch Holder Draw Enhancer Windproof Refillable Butane Lighters Multi-Functional Cigar Accessories Gift for Men (Bronze)

XIFEI$27.2097 rev

10mo ago

XIFEI 8-in-1 Desktop Cigar Lighter Kit 4 Jet Flame Torch Lighter with V Cutter Guillotine Punch Holder 3 Draw Enhancer Tools 3 Ashtrays Cigar Accessories for Home Office Bar & Gifts (Black)

XIFEI$88.0760 rev

1y ago

XIFEI 8-in-1 Desktop Cigar Lighter with Straight V-Cut Cutter 3 Ashtrays 3 Draw Enhancer Tools 2 Stands Cigar Punch 4 Jet Flame Butane Torch Lighters Luxury Accessories Gift Set (Silver)

XIFEI$88.0760 rev

1y ago

What buyers say about table lighter

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Amazing quality”

Weight Light12%

“An amazing little lighter”

Value For Money11%

“Money well spent”

Ease Of Use6%

“Easy to use”

Design-Overall6%

“Well crafted”

Gifting Purpose4%

“Very cool gift”

Advertised Vs Actual Product4%

“Works as advertised”

Efficiency4%

“it performs much better than standard disposable lighters”

Size-Overall3%

“Perfect size”

Durability3%

“Very durable”

What buyers complain about

Functionality-Overall16%

“not functional”

Quality-Overall11%

“This is a very low quality item”

Durability10%

“Broke within the first 2 days”

Value For Money9%

“Little pricey for what it is”

Size-Overall5%

“its also really big”

Leak-Proof4%

“Leaked”

Weight Heavy3%

“The lighter is way heavy”

Brightness/Shine/Glow2%

“Flint spark was not correct would not light”

Instructions/User Manual/Troubleshooting2%

“i would like instructions”

Moist/Dry2%

“Does not keep humidity consistently”

Top return reasons

Functionality-Overall30%

Size-Overall17%

Leak-Proof10%

Defective Material/Parts5%

Advertised Vs Actual Product4%

Weight Heavy3%

Flammable3%

Color2%

Quality-Overall2%

Weight Light2%

Common questions

Is table lighter profitable to sell on Amazon United States?: The niche generates $108K/yr across 39 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -12.4%. Flapen's verdict: Worth a look (51/100).
How competitive is the table lighter niche?: 22 brands and 32 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in table lighter?: Top complaints mined from reviews: Functionality-Overall, Quality-Overall, Durability. The return rate is 2.4%.
When does demand for table lighter peak?: Demand peaks in Dec; the busiest month runs 2.2× the quietest.
What does it cost to enter the table lighter niche?: Listings span $13.30–$185.51; the average listing price is $43.38 (sweet spot $15–$100). The average incumbent carries 320 reviews — the moat a new listing must climb.