Swisher Sweets

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $156K a year.

Searches, last 12 months

115K

Growth, 90 days vs prior 90

+2.0%

Conversion, latest week

6.6%

Market size, estimated

$156Ka year

Peak month

July1.8× the quietest month

Top search term

cigarillos40K searches a year

Listings sell for $20.47 on average, from $7.02 to $149.92. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $20.47 that is $2K to $5K a year per listing.

Average price

$20.47inside the $15 to $100 sweet spot

Price range

$7.02–$149.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.6%of orders · Amazon United States median 2.1%

38% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #359 within Tobacco-Related Products. It carries 2,788 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

38%

Prime listings

98%

Out of stock, average day

0.4%

Average rank

#359in Tobacco-Related Products

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

2,788per listing

Listings tracked

48

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months