Swiffer Power Mop Reusable Pads

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $164K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

-26.5%

Conversion, latest week

10.8%

Market size, estimated

$164Ka year

Peak month

February13.9× the quietest month

Top search term

swiffer power mop reusable pads62K searches a year

Listings sell for $11.34 on average, from $6.96 to $17.68. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $11.34 that is $9K to $11K a year per listing.

Average price

$11.34under the $15 to $100 sweet spot

Price range

$6.96–$17.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$9K–$11K

Returns

0.5%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #147 within Mopping. It carries 1,993 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

10.6%

Average rank

#147in Mopping

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

1,993per listing

Listings tracked

18

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

29 months