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51

sweater stone

Worth a look

Shows sweet-spot pricing room ($6.94–$63.68), but soft demand (-68.7% this quarter) keeps it on the watch list.

Market size 62Growth 0Conversion 83Competition 36Returns 77Price range 84Avg price 68Brand share 43Review moat 22Quality gap 73

Price range

Great$6.94–$63.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great9.1%

search→purchase rate — share of searches ending in a sale

Returns

Great1.9%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$14.18

avg listing price — sweet spot $15–$100

Market size

Good$543K

$543K/yr · 420K searches

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad9,364.44

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-68.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, sweater stone is a $543K/yr Amazon United States market (420K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan–Feb. Verdict: Worth a look — 51/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

sweater stone market data

Units sold / yr
40K–50K
avg 5,000–6,000/product
Revenue / yr
$567K–$709K
units × avg price
Conversion rate
9.1%
Avg BSR
#272
Page quality
0%
Prime
94%
Sponsored
94%
Out of stock
11.1%
Avg brand age
45 months
Avg seller age
179 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

18

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

15%

  • Lona Scott43%
  • Johnson & Smith11%
  • VASSON10%
  • Wardrobe Hackers8%
  • Prima Cumce7%
  • ZEFFFKA5%
  • Open — no brand owns it (6 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -68.7% search growth over the last 90 days.
23K18KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 37.1×

Top sweater stone search terms

  • cashmere comb200K/yr
  • sweater comb59K/yr
  • sweater stone28K/yr
  • wool comb20K/yr
  • sweater comb to remove pilling18K/yr
  • cashmere brush15K/yr
  • fabric comb10K/yr
  • cashmere comb for de-pilling sweaters10K/yr
  • pilling comb8K/yr
  • lint comb5K/yr
All search terms

Top sweater stone products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$54K20%$109K30%$163K40%$217K101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about sweater stone

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use14%

“Easy to use, easily stored”

Efficiency13%

“Works beautifully”

Quality-Overall11%

“Excellent Product”

Value For Money10%

“Great purchase for the money”

Advertised Vs Actual Product9%

“Works as advertised”

Ease Of Cleaning5%

“cleanup is a quick brush-out”

Battery Life4%

“Battery life is pretty good”

Product Condition4%

“Looks brand new”

Upholstery/Fabric Quality3%

“Does not damage fabric”

Durability2%

“Seems to be made out of a durable plastic material”

What buyers complain about

Functionality-Overall15%

“Barely works”

Durability15%

“broke quickly”

Quality-Overall6%

“poor quality control”

Pilling/Linting5%

“was so disappointed to see fabric pilling”

Size-Overall5%

“is larger than I thought it would be”

Battery Life5%

“short battery life”

Value For Money3%

“the price also feels a bit on the expensive side for what youre getting”

Ease Of Use3%

“Difficult to use”

Ease Of Cleaning3%

“Kind of hard to clean”

Material Quality3%

“Thins the material of whatever you use it on”

Top return reasons

Functionality-Overall46%
Defective Material/Parts8%
Size-Overall7%
Material Quality7%
Advertised Vs Actual Product6%
Value For Money5%
Charging3%
Durability2%
Strength2%
Battery Life2%

Common questions

Is sweater stone profitable to sell on Amazon United States?
The niche generates $543K/yr across 16 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -68.7%. Flapen's verdict: Worth a look (51/100).
How competitive is the sweater stone niche?
12 brands and 18 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in sweater stone?
Top complaints mined from reviews: Functionality-Overall, Durability, Quality-Overall. The return rate is 1.9%.
When does demand for sweater stone peak?
Demand peaks in Jan–Feb; the busiest month runs 37.1× the quietest.
What does it cost to enter the sweater stone niche?
Listings span $6.94–$63.68; the average listing price is $14.18 (sweet spot $15–$100). The average incumbent carries 9,364 reviews — the moat a new listing must climb.