Skip to content

Suppository Applicator

Fail

Demand is soft, at -18.0% this quarter, so Suppository Applicator is a Fail.

Flapen Score
49
49 / 100
Ranks 7,059 of 14,768 Health & Household niches · on the category median
Market size
$539K/yr318K searches / yr
90-day growth
-18.0%search demand this quarter
Competition
70%top-5 click share · 9 brands · 10 sellers

Flapen Score

Suppository Applicator against its category

The dotted line is the Health & Household average. Past it, Suppository Applicator is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Suppository Applicator market on Amazon at a glance

Shoppers on Amazon United States searched for Suppository Applicator 318K times last year and spent an estimated $539K. The top 5 brands take 90% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 14.1% of those searches ended in a purchase.

Shoppers searched for this 318K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $539K a year.

Searches, last 12 months
318K
Growth, 90 days vs prior 90
-18.0%
Conversion, latest week
14.1%
Market size, estimated
$539Ka year
Peak month
February1.2× the quietest month
Top search term
suppository applicator164K searches a year

02 · Price

A sale here is worth $12.06.

Listings sell for $12.06 on average, from $6.32 to $23.25. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $12.06 that is $24K to $30K a year per listing.

Average price
$12.06under the $15 to $100 sweet spot
Price range
$6.32–$23.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
$24K–$30K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #187 within Feminine Care. It carries 3,476 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#187in Feminine Care
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
3,476per listing
Listings tracked
16

04 · Newcomers

5 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
68 months

Products

Top Suppository Applicator products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 flat

Sellers

10

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

7%

  • Brand 128%
  • Brand 222%
  • Brand 319%
  • Brand 412%
  • Brand 58%
  • Brand 64%
  • Open — no brand owns it (3 brands, 7%)

Demand

Suppository Applicator search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Suppository Applicator search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • suppository applicator164K/yr
  • vaginal suppository applicator30K/yr
  • vaginal suppository applicators18K/yr
  • boric acid suppositories applicator17K/yr
  • boric acid applicator16K/yr
  • suppository applicator for women16K/yr
  • applicators for vag suppositories13K/yr
  • suppositories applicators9K/yr
  • suppository applicators6K/yr
  • vaginal pill applicator5K/yr

Reviews and returns

What reviews say buyers love and hate about Suppository Applicator

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Ease Of Use”
15%of negative reviews mention “Size-Overall”
0.2%of orders come back
“Too big”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Suppository Applicator questions

Answered from the same tracked data.