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Super B Complex

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -22.5% this quarter, so Super B Complex is a Maybe.

Flapen Score
53
53 / 100
Top 32% of 14,768 Health & Household niches · +4 vs the category median of 49
Market size
$1.5M/yr733K searches / yr
90-day growth
-22.5%search demand this quarter
Competition
66%top-5 click share · 10 brands · 102 sellers

Flapen Score

Super B Complex against its category

The dotted line is the Health & Household average. Past it, Super B Complex is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Super B Complex market on Amazon at a glance

Shoppers on Amazon United States searched for Super B Complex 733K times last year and spent an estimated $1.5M. The top 5 brands take 86% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 11.6% of those searches ended in a purchase.

Shoppers searched for this 733K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months
733K
Growth, 90 days vs prior 90
-22.5%
Conversion, latest week
11.6%
Market size, estimated
$1.5Ma year
Top search term
super b complex203K searches a year

02 · Price

A sale here is worth $17.08.

Listings sell for $17.08 on average, from $5.70 to $41.80. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At $17.08 that is $68K to $85K a year per listing.

Average price
$17.08inside the $15 to $100 sweet spot
Price range
$5.70–$41.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
4,000–5,000
Revenue per listing a year
$68K–$85K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #53 within Vitamin B. It carries 18,824 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#53in Vitamin B
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
18,824per listing
Listings tracked
18

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
79 months

Products

Top Super B Complex products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

102

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

10%

  • Brand 138%
  • Brand 230%
  • Brand 38%
  • Brand 45%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (4 brands, 10%)

Demand

Super B Complex search demand

Weekly searches over the year. Pick a range.

13K8KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top Super B Complex search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • super b complex203K/yr
  • super b169K/yr
  • super b complex vitamins48K/yr
  • super vitamin b complex33K/yr
  • b1 b6 b12 vitamins for nerve system21K/yr
  • b complex with c27K/yr
  • b complex plus23K/yr
  • complejo vitaminico b1 b6 b1219K/yr
  • super b complex with vitamin c18K/yr
  • organic vitamin b complex16K/yr

Reviews and returns

What reviews say buyers love and hate about Super B Complex

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Vitamin”
24%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“taste is a bit strong”
A buyer, on “Taste-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Super B Complex questions

Answered from the same tracked data.