Sunbrella
MaybeSearch demand grew +101.4% this quarter. But prices span $9.74–$395.80, mostly outside the sweet spot, so Sunbrella is a Maybe.
- Flapen Score
- 61 / 100Top 9% of 14,768 Health & Household niches · +12 vs the category median of 4961
- Market size
- $465K/yr231K searches / yr
- 90-day growth
- +101.4%search demand this quarter
- Competition
- 46%top-5 click share · 19 brands · 89 sellers
Flapen Score
Sunbrella against its category
The dotted line is the Health & Household average. Past it, Sunbrella is stronger. Inside it, weaker.
Market
The Sunbrella market on Amazon at a glance
Shoppers on Amazon United States searched for Sunbrella 231K times last year and spent an estimated $465K. The top 5 brands take 71% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 231K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +101.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $465K a year.
- Searches, last 12 months
- 231K
- Growth, 90 days vs prior 90
- +101.4%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $465Ka year
- Peak month
- April9.2× the quietest month
- Top search term
- sunbrella109K searches a year
02 · Price
A sale here is worth $79.12.
Listings sell for $79.12 on average, from $9.74 to $395.80. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $79.12 that is $20K to $40K a year per listing.
- Average price
- $79.12inside the $15 to $100 sweet spot
- Price range
- $9.74–$395.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $20K–$40K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #214 within Upholstery Cleaners. It carries 2,455 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 91%
- Out of stock, average day
- 1.3%
- Average rank
- #214in Upholstery Cleaners
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 2,455per listing
- Listings tracked
- 34
04 · Newcomers
5 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Sunbrella products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Sunbrella Clean Multi-Purpose Fabric Cleaner | All-in-One Solution for Water-Safe Fabrics and Vinyl | Upholstery Cleaner Removes Stains & Spills | Non-PFAS | 16 fl oz
- Price
- $15.03
- Rating
- 4.1/5
- Reviews
- 549
- Age
- 3y ago

Sunbrella Total Care Kit | Clean Protect & Restore Fabric & Upholstery | Fabric Cleaner Stain Remover and Protector Bundle | 16 fl oz / 5 fl oz
- Price
- $47.80
- Rating
- 3.8/5
- Reviews
- 108
- Age
- 2y ago

G4Free UPF 50+ UV Protection Large Travel Umbrella 42/46 Inch Auto Open Close Windproof Sun Blocking Umbrella
- Price
- $26.33
- Rating
- 4.2/5
- Reviews
- 2,334
- Age
- 5y ago

BAODINI Travel Essentials Mini Umbrella for Purse With Case Small Compact UV Sun Protection Lightweight Tiny Pocket Manual Open Close Umbrella for Women Kids and Men Fits Purse Backpack
- Price
- $13.84
- Rating
- 4.2/5
- Reviews
- 6,161
- Age
- 4y ago

Sunbrella Renew Mold & Mildew Stain Remover | Deep Cleaning with Bleach | Outdoor Fabric Cleaner for Cushions Pillows Awnings Boat Covers & More | Dual-Action Spray Nozzle | 32oz
- Price
- $29.82
- Rating
- 3.6/5
- Reviews
- 13
- Age
- 1y ago
Trending
estimated 90-day click momentum
Sunbrella Renew Mold & Mildew Stain Remover | Deep Cleaning with Bleach | Outdoor Fabric Cleaner for Cushions Pillows Awnings Boat Covers & More | Dual-Action Spray Nozzle | 32oz
- Price
- $29.82
- Rating
- 3.6/5
- Reviews
- 13
- Age
- 1y ago

BAODINI Travel Essentials Mini Umbrella for Purse With Case Small Compact UV Sun Protection Lightweight Tiny Pocket Manual Open Close Umbrella for Women Kids and Men Fits Purse Backpack
- Price
- $13.84
- Rating
- 4.2/5
- Reviews
- 6,161
- Age
- 4y ago

Goodgoods 20 x 20 Sunbrella Outdoor Chair Cushions Set of 4 Fade-Resistant & Water-Resistant Patio Seat Cushion Pads with Ties 30D High-Resilience Foam for Dining Room Kitchen Chairs Spectrum Denim
- Price
- $83.40
- Rating
- 4.6/5
- Reviews
- 133
- Age
- 7mo ago

Garden lucky Sunbrella Outdoor Patio Chair Cushions Set of 4 Water-Resistant Stain-Resistant Weather Resistant Patio Seat Cushions Pad with Adjustable Straps 20x20x3.1 Sunbrella Spectrum Denim
- Price
- $73.06
- Rating
- 4.4/5
- Reviews
- 71
- Age
- 7mo ago

SB VERSA BRELLA XL MIDNIGHT BLUE 1PK FES
- Price
- $37.74
- Rating
- 4.2/5
- Reviews
- 1,078
- Age
- 1y ago
Newest
by launch date
Goodgoods 20 x 20 Sunbrella Outdoor Chair Cushions Set of 4 Fade-Resistant & Water-Resistant Patio Seat Cushion Pads with Ties 30D High-Resilience Foam for Dining Room Kitchen Chairs Spectrum Denim
- Price
- $83.40
- Rating
- 4.6/5
- Reviews
- 133
- Age
- 7mo ago

Garden lucky Sunbrella Outdoor Patio Chair Cushions Set of 4 Water-Resistant Stain-Resistant Weather Resistant Patio Seat Cushions Pad with Adjustable Straps 20x20x3.1 Sunbrella Spectrum Denim
- Price
- $73.06
- Rating
- 4.4/5
- Reviews
- 71
- Age
- 7mo ago

Garden lucky Sunbrella Outdoor Patio Chair Cushions Set of 4 Water-Resistant Stain-Resistant Weather Resistant Patio Seat Cushions Pad with Adjustable Straps 20x20x3.1 Sunbrella Canvas Henna
- Price
- $72.77
- Rating
- 4.4/5
- Reviews
- 71
- Age
- 7mo ago

Sunbrella Renew Mold & Mildew Stain Remover | Deep Cleaning with Bleach | Outdoor Fabric Cleaner for Cushions Pillows Awnings Boat Covers & More | Dual-Action Spray Nozzle | 32oz
- Price
- $29.82
- Rating
- 3.6/5
- Reviews
- 13
- Age
- 1y ago

Unimatta Sunbrella Outdoor Patio Chair Cushions Set 24 x 24 Set of 2 Water-Repellent Fade Resistant Deep Seat Cushion for Backyard Couch Sofa and Patio Furniture Spectrum Ruby
- Price
- $150.09
- Rating
- 4.4/5
- Reviews
- 206
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
89
Est. top-5 brand share
71%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 81%
Open market
24%
- Sunbrella42%
- Garden lucky8%
- G4Free8%
- BAODINI7%
- Sport-Brella6%
- Greendale Home Fashions5%
Demand
Sunbrella search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 9.2×
Search terms
Top Sunbrella search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sunbrella109K/yr
- sunbrella replacement cushions25K/yr
- sunbrella fabric cleaner20K/yr
- sunbrella chair cushions13K/yr
- sunbrella cleaner9K/yr
- sunbrella cleaner for outdoor fabric5K/yr
- sunbrella outdoor cushions 24x245K/yr
- sunbrella outdoor seat cushions5K/yr
- sunbrella seat cushions6K/yr
- outdoor sunbrella cushions5K/yr
Reviews and returns
What reviews say buyers love and hate about Sunbrella
We read the reviews and the return reasons for every product selling here.
“Broke after one use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sunbrella questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









