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Summer Paper Plates

Maybe

Search demand grew +412.7% this quarter. But the products selling today already average 4.6★, so Summer Paper Plates is a Maybe.

Filters Trending
Flapen Score
63
63 / 100
Top 6% of 14,768 Health & Household niches · +14 vs the category median of 49
Market size
$110K/yr186K searches / yr
90-day growth
+412.7%search demand this quarter
Competition
42%top-5 click share · 29 brands · 46 sellers

Flapen Score

Summer Paper Plates against its category

The dotted line is the Health & Household average. Past it, Summer Paper Plates is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Summer Paper Plates market on Amazon at a glance

Shoppers on Amazon United States searched for Summer Paper Plates 186K times last year and spent an estimated $110K. The top 5 brands take 54% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +412.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.

Searches, last 12 months
186K
Growth, 90 days vs prior 90
+412.7%
Conversion, latest week
4.3%
Market size, estimated
$110Ka year
Peak month
May19.0× the quietest month
Top search term
summer paper plates34K searches a year

02 · Price

A sale here is worth $13.82.

Listings sell for $13.82 on average, from $2.85 to $30.30. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $13.82 that is $1K to $3K a year per listing.

Average price
$13.82under the $15 to $100 sweet spot
Price range
$2.85–$30.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #1,172 within Disposable Plates, Bowls & Cutlery. It carries 2,519 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#1,172in Disposable Plates, Bowls & Cutlery
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
2,519per listing
Listings tracked
38

04 · Newcomers

1 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
27 months

Products

Top Summer Paper Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

29 falling

Sellers

46

Top-5 brand share

54%

Top 20: 88%

Top-5 click share

42%

Top 20: 76%

Open market

42%

  • Brand 129%
  • Brand 28%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Summer Paper Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 19.0×

Search terms

Top Summer Paper Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • summer paper plates34K/yr
  • summer plates19K/yr
  • summer plates and napkins13K/yr
  • summer party plates14K/yr
  • summer paper plates and napkins10K/yr
  • glad paper plates21K/yr
  • beach plates12K/yr
  • beach paper plates11K/yr
  • beach party plates11K/yr
  • summer party plates and napkins6K/yr

Reviews and returns

What reviews say buyers love and hate about Summer Paper Plates

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Value For Money”
20%of negative reviews mention “Strength”
0.1%of orders come back
“Extremely flimsy”
A buyer, on “Strength”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Summer Paper Plates questions

Answered from the same tracked data.