Summer Napkins

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +442.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

97K

Growth, 90 days vs prior 90

+442.0%

Conversion, latest week

5.8%

Market size, estimated

$60Ka year

Peak month

June79.3× the quietest month

Top search term

summer napkins39K searches a year

Listings sell for $10.80 on average, from $3.36 to $23.62. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $10.80 that is $0 to $1K a year per listing.

Average price

$10.80under the $15 to $100 sweet spot

Price range

$3.36–$23.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

0.2%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #555 within Disposable Napkins. It carries 716 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

4.2%

Average rank

#555in Disposable Napkins

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

716per listing

Listings tracked

115

33 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

33

Successful launches

7Amazon's first-year sales bar

Average brand age

30 months