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Summer Gift Bags

Pass

Summer Gift Bags scores 66 out of 100, a Pass. Shoppers spend an estimated $37K a year here, search demand grew >1,000% this quarter, and an estimated 0.6% of orders come back.

Flapen Score
66
66 / 100
Top 3% of 14,768 Health & Household niches · +17 vs the category median of 49
Market size
$37K/yr75K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
21%top-5 click share · 79 brands · 124 sellers

Flapen Score

Summer Gift Bags against its category

The dotted line is the Health & Household average. Past it, Summer Gift Bags is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Summer Gift Bags market on Amazon at a glance

Shoppers on Amazon United States searched for Summer Gift Bags 75K times last year and spent an estimated $37K. The top 5 brands take 25% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
75K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
3.1%
Market size, estimated
$37Ka year
Peak month
May41.0× the quietest month
Top search term
summer goodie bags20K searches a year

02 · Price

A sale here is worth $15.68.

Listings sell for $15.68 on average, from $4.89 to $38.68. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $15.68 that is $0 to $2K a year per listing.

Average price
$15.68inside the $15 to $100 sweet spot
Price range
$4.89–$38.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #1,730 within Gift Bags. It carries 1,442 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
5.7%
Average rank
#1,730in Gift Bags
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
1,442per listing
Listings tracked
105

04 · Newcomers

9 of last year's 49 launches cleared the first-year sales bar.

49 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
49
Successful launches
9Amazon's first-year sales bar
Average brand age
25 months

Products

Top Summer Gift Bags products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 21% of clicks, no more. An open shelf where new products get seen.

$0$732$1K$2K$3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

79 rising

Sellers

124

Est. top-5 brand share

25%

Top 20: 58%

Est. top-5 click share

21%

Top 20: 50%

Open market

72%

  • H1vojoxo7%
  • tineit5%
  • Pajean5%
  • joycraft4%
  • HEJIN4%
  • Glenmal4%

Demand

Summer Gift Bags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 41.0×

Search terms

Top Summer Gift Bags search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • summer goodie bags20K/yr
  • summer gift bags16K/yr
  • summer goodie bags for kids7K/yr
  • summer gift bags for kids6K/yr
  • summer gift bag6K/yr
  • summer treat bags5K/yr
  • summer party favor bags5K/yr
  • summer goody bags for kids4K/yr
  • summer goody bags4K/yr
  • summer party bags3K/yr

Reviews and returns

What reviews say buyers love and hate about Summer Gift Bags

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Size-Overall”
0.6%of orders come back
“Small bags”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Summer Gift Bags questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data