summer cups
Worth a lookShows demand growing +656.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+656.4%90-day search growth — must beat 0% to launch
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$23.29avg listing price — sweet spot $15–$100
Brand share
Great42%top-5 brand share — no brand owns this niche
Competition
Great28%top-5 click share — an open shelf
Price range
Great$5.87–$42.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good988.77avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$27K$27K/yr · 44K searches
According to Flapen's Amazon United States niche tracking, summer cups is a $27K/yr Amazon United States market (44K searches/yr). The top 5 brands hold 42% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 67/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
summer cups market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $23K–$29K
- units × avg price
- Conversion rate
- 2.6%
- Avg BSR
- #1,843
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 12.2%
- Avg brand age
- 28 months
- Avg seller age
- 163 days
Competition & brand share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
47 flat
Sellers
91
Top-5 brand share
42%
Top 20: 78%
Top-5 click share
28%
Top 20: 61%
Open market
54%
- FZR Legend23%
- Vesici5%
- Lacebloma5%
- Hefty5%
- LemonRoad4%
- VDESFUEBY4%
Demand & seasonality
Weekly Amazon search volume, last 56 weeks — +656.4% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 37.6×
Top summer cups search terms
- pool party cups13K/yr
- summer cups for kids6K/yr
- summer cups for kids bulk5K/yr
- summer cups with lids and straws5K/yr
- summer plastic cups5K/yr
- summer party cups4K/yr
- summer cups bulk3K/yr
- plastic summer cups3K/yr
Top summer cups products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
FZR Legend 24 Sets Summer Pool Beach Birthday Party Decorations Cups with Straws Bulk 16 OZ Pool Reusable Plastic Cups with Lids Summer Party Favors Supplies End of Year Student Gifts for Kids
FZR Legend$27.904.7★78 rev
24 pcs Pool Beach Birthday Party Decorations Cups with Lid and Straws 16oz Reusable Plastic Cups Pool Party Favors Summer Cups for End of Year Student Gifts KidsTropical Birthday Party Supplies
Lacebloma$24.472.4★16 rev
Hefty Party On Disposable Plastic Cups Assorted 16 Ounce 100 Count
Hefty$9.974.8★36,012 rev
FZR Legend 24Pcs Beach Pool Birthday Party Decorations Cups with Summer Silly Straws 16OZ Pool Reusable Plastic Cups with Lids Summer Party Favors Supplies Decor for Kids
FZR Legend$26.914.1★7 rev
FZR Legend 24 Pack Pool Summer Party Favors Cups with Straws and Lids Reusable Plastic Summer Cups for Kids Hawaiian Luau Beach Birthday Themed Drinkware Decorations Supplies
FZR Legend$26.294.6★4 rev
Newest
by launch date24 pcs Pool Beach Birthday Party Decorations Cups with Lid and Straws 16oz Reusable Plastic Cups Pool Party Favors Summer Cups for End of Year Student Gifts KidsTropical Birthday Party Supplies
Lacebloma$24.4716 rev
ANPHILE 12 Pack Pool Beach Birthday Party Favors with Cups Summer Silly Straws Bulk Summer Party Favor Supplies for Kids Birthday Party Favors End of Year Student Gifts
ANPHILE$25.0629 rev
ZCPTZ 100Pcs Beach Pool Plastic Party Cups 12oz Summer Disposable Clear Cups for Pool Party Beach Holiday Party Birthday Drinking Cups Hawaiian Luau Supplies Summer Favors (2 Styles)
ZCPTZ$25.2318 rev
Potchen 24 Set Summer Party Decoration Cups with Silly Straws and Lids 16oz Pool Beach Reusable Drinking Cups Colorful Plastic Tumblers for Hawaiian Tropical Luau Birthday Party Gifts (Classic Style)
Potchen$31.694 rev
Ferrochef 24 Sets End of The Year Gifts for Students Summer Plastic Tumblers with Lids Straws Bulk 24 oz Reusable Drink Cup with Card Bag & Ribbon Summer Gift Graduation Beach Party Exchange Prize
Ferrochef$36.908 rev
Trending
90-day click momentumFerrochef 24 Sets End of The Year Gifts for Students Summer Plastic Tumblers with Lids Straws Bulk 24 oz Reusable Drink Cup with Card Bag & Ribbon Summer Gift Graduation Beach Party Exchange Prize
Ferrochef$36.904.4★
ANPHILE 12 Pack Pool Beach Birthday Party Favors with Cups Summer Silly Straws Bulk Summer Party Favor Supplies for Kids Birthday Party Favors End of Year Student Gifts
ANPHILE$25.064.7★
ZCPTZ 100Pcs Beach Pool Plastic Party Cups 12oz Summer Disposable Clear Cups for Pool Party Beach Holiday Party Birthday Drinking Cups Hawaiian Luau Supplies Summer Favors (2 Styles)
ZCPTZ$25.234.4★
Potchen 24 Set Summer Party Decoration Cups with Silly Straws and Lids 16oz Pool Beach Reusable Drinking Cups Colorful Plastic Tumblers for Hawaiian Tropical Luau Birthday Party Gifts (Classic Style)
Potchen$31.694.8★
FZR Legend 24 Pack Pool Summer Party Favors Cups with Straws and Lids Reusable Plastic Summer Cups for Kids Hawaiian Luau Beach Birthday Themed Drinkware Decorations Supplies
FZR Legend$26.294.6★
What buyers say about summer cups
What buyers praise and complain about, mined from review topics.What buyers love
“Colors are beautiful”
“Good quality”
“Excellent value”
“Cups are sturdy and make well”
“Perfect Size”
“Gift”
“more durable than I expected”
“Exactly what I needed”
“Cute designs”
“easy to hold”
What buyers complain about
“The quality of these cups has truly deteriorated”
“Break easily”
“the cup is smaller than I expected”
“not heavy duty”
“I would say its overpriced”
“Bad design for dishwasher cleaning”
“The silly straws are also a little thin”
“Covers drip and leak really badly”
“NOT DISHWASHER SAFE. Hand wash only”
“Not as green as in the photo”
Top return reasons
Common questions
- Is summer cups profitable to sell on Amazon United States?
- The niche generates $27K/yr across 66 tracked products. 2 of 30 products launched in the last 360 days are still selling. 90-day search growth is +656.4%. Flapen's verdict: Worth a look (67/100).
- How competitive is the summer cups niche?
- 47 brands and 91 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 42% of demand.
- What do buyers complain about in summer cups?
- Top complaints mined from reviews: Quality-Overall, Durability, Size-Overall. The return rate is 0.6%.
- When does demand for summer cups peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 37.6× the quietest.
- What does it cost to enter the summer cups niche?
- Listings span $5.87–$42.26; the average listing price is $23.29 (sweet spot $15–$100). The average incumbent carries 989 reviews — the moat a new listing must climb.