straw broom
Worth a lookShows a sweet-spot price point ($25.19 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$25.19avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$9.74–$62.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good67%top-5 brand share — brands hold most of the demand
Review moat
Good1,044.91avg incumbent reviews — the moat a new listing must climb
Market size
Good$500K$500K/yr · 422K searches
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Growth
Okay+12.5%90-day search growth — must beat 0% to launch
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
According to Flapen's Amazon United States niche tracking, straw broom is a $500K/yr Amazon United States market (422K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Oct. Verdict: Worth a look — 63/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
straw broom market data
- Units sold / yr
- 20K–25K
- avg 750–1,000/product
- Revenue / yr
- $504K–$630K
- units × avg price
- Conversion rate
- 4.7%
- Avg BSR
- #71
- Page quality
- 0%
- Prime
- 70%
- Sponsored
- 65%
- Out of stock
- 15.4%
- Avg brand age
- 54 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
127
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
61%
Top 20: 97%
Open market
26%
- Yocada22%
- COASTWIDE17%
- Tidy Tools12%
- TrueYee9%
- PRO SOURCE7%
- Rubbermaid Commercial Products7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +12.5% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 2.1×
Top straw broom search terms
- straw broom104K/yr
- corn broom93K/yr
- wooden broom44K/yr
- wood broom26K/yr
- straw broom with wood handle20K/yr
- corn broom with wood handle17K/yr
- natural broom20K/yr
- corn brooms15K/yr
- straw brooms10K/yr
- broom straw11K/yr
Top straw broom products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Yocada Heavy-Duty Corn Broom Commercial Indoor Outdoor Broom 59.8 inch Tall for Courtyard Garage Lobby Mall Market Floor Home Office Leaves Stone Dust Rubbish
Yocada$22.864.0★1,335 rev
Coastwide Professional 10 Standard Corn Broom Natural
COASTWIDE$21.154.4★395 rev
Tidy Tools Corn Broom with Wood Handle Heavy Duty Indoor Outdoor Broom (1 1/4 Inch Handle)
Tidy Tools$33.384.5★686 rev
PRO-SOURCE Corn Bristle Broom 56 Inch Overall Length Wood Handle
PRO SOURCE$15.474.8★105 rev
Corn Broom Outdoor Household Indoor and Outdoor Broom Suitable for Sweeping Gravel Fallen Leaves and Sand on Yard Garage Lawn Stone Path and Concrete Floor
TrueYee$21.444.2★81 rev
Newest
by launch date
TidyBliss Corn Broom Heavy Duty 59 inches Tall Household Indoor Outdoor Natural Straw Brush for Sweeping Garden Garage Yard Porch Patio Sidewalk Concrete Stone Floors
TidyBliss$28.0815 rev
SOBONNE Heavy-Duty Outdoor Broom with Stiff Bristles
SOBONNE$20.2445 rev
Corn Broom Outdoor Household Indoor and Outdoor Broom Suitable for Sweeping Gravel Fallen Leaves and Sand on Yard Garage Lawn Stone Path and Concrete Floor
TrueYee$21.4481 rev
Gloffer Indoor Wood Wool Broom Ultra Soft Bristles Broom with Long Handle Sweeping Kitchen Brooms for Home Cleaning Floor Office
Gloffer$32.1412 rev
PRO-SOURCE Corn Bristle Broom 56 Inch Overall Length Wood Handle
PRO SOURCE$15.47105 rev
Trending
90-day click momentumSOBONNE Heavy-Duty Outdoor Broom with Stiff Bristles
SOBONNE$20.244.2★
Corn Broom Outdoor Household Indoor and Outdoor Broom Suitable for Sweeping Gravel Fallen Leaves and Sand on Yard Garage Lawn Stone Path and Concrete Floor
TrueYee$21.444.2★
TidyBliss Corn Broom Heavy Duty 59 inches Tall Household Indoor Outdoor Natural Straw Brush for Sweeping Garden Garage Yard Porch Patio Sidewalk Concrete Stone Floors
TidyBliss$28.084.6★
Boardwalk Mixed Fiber Maid Broom Mixed Fiber Bristles 55 Overall Length Natural
Boardwalk$17.423.4★
PRO-SOURCE Corn Bristle Broom 56 Inch Overall Length Wood Handle
PRO SOURCE$15.474.8★
What buyers say about straw broom
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent Product”
“A Great Little Cleaner”
“As advertised”
“Well built”
“It's very durable”
“DECENT PRICE”
“It is the perfect size for a toddler”
“Nice smooth handle”
“Functional”
“It's made of strong material”
What buyers complain about
“Unfortunately the quality was subpar”
“Falling apart”
“They are a bit short”
“Not Worth the Price”
“so you end up with a mess when you are trying to clean one”
“Some are too heavy and bulky”
“Thinner than I was expecting”
“it did not work for me”
“In what appears to be false advertising the product images show 3 in a bundle”
“break extremely easily”
Top return reasons
Common questions
- Is straw broom profitable to sell on Amazon United States?
- The niche generates $500K/yr across 23 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is +12.5%. Flapen's verdict: Worth a look (63/100).
- How competitive is the straw broom niche?
- 17 brands and 127 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 67% of demand.
- What do buyers complain about in straw broom?
- Top complaints mined from reviews: Quality-Overall, Durability, Size-Overall. The return rate is 1.1%.
- When does demand for straw broom peak?
- Demand peaks in Oct; the busiest month runs 2.1× the quietest.
- What does it cost to enter the straw broom niche?
- Listings span $9.74–$62.86; the average listing price is $25.19 (sweet spot $15–$100). The average incumbent carries 1,045 reviews — the moat a new listing must climb.