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Strataderm Scar Therapy Gel

Fail

The top 5 products take 100% of clicks, so Strataderm Scar Therapy Gel is a Fail.

Flapen Score
41
41 / 100
Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 49
Market size
$70K/yr19K searches / yr
90-day growth
+6.6%search demand this quarter
Competition
100%top-5 click share · 2 brands · 2 sellers

Flapen Score

Strataderm Scar Therapy Gel against its category

The dotted line is the Health & Household average. Past it, Strataderm Scar Therapy Gel is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strataderm Scar Therapy Gel market on Amazon at a glance

Shoppers on Amazon United States searched for Strataderm Scar Therapy Gel 19K times last year and spent an estimated $70K. All 2 brands take every click. Demand peaks in Aug–Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
+6.6%
Conversion, latest week
7.1%
Market size, estimated
$70Ka year
Peak month
November1.9× the quietest month
Top search term
stratamed13K searches a year

02 · Price

A sale here is worth $52.60.

Listings sell for $52.60 on average, from $29.09 to $84.20. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 500 to 750 of them. At $52.60 that is $26K to $39K a year per listing.

Average price
$52.60inside the $15 to $100 sweet spot
Price range
$29.09–$84.20
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
500–750
Revenue per listing a year
$26K–$39K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #80 within Scars & Wounds. It carries 1,223 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#80in Scars & Wounds
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
1,223per listing
Listings tracked
4

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
73 months

Products

Top Strataderm Scar Therapy Gel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 flat

Sellers

2

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 187%
  • Brand 213%

Demand

Strataderm Scar Therapy Gel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Oct, Nov, Dec · busiest ÷ quietest = 1.9×

Reviews and returns

What reviews say buyers love and hate about Strataderm Scar Therapy Gel

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Stitch/Finish/Polish”
50%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“let me tell you this size is SO small for the amount of money”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

FAQ

Common Strataderm Scar Therapy Gel questions

Answered from the same tracked data.