Straight 8

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months

51K

Growth, 90 days vs prior 90

-25.7%

Conversion, latest week

2.9%

Market size, estimated

$76Ka year

Peak month

August2.4× the quietest month

Top search term

back alignment device9K searches a year

Listings sell for $50.48 on average, from $17.49 to $269.77. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $50.48 that is $5K to $13K a year per listing.

Average price

$50.48inside the $15 to $100 sweet spot

Price range

$17.49–$269.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$5K–$13K

Returns

6.9%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #139 within Braces, Splints & Supports. It carries 7,228 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

97%

Out of stock, average day

7.7%

Average rank

#139in Braces, Splints & Supports

Average rating

3.96 starsAmazon United States average 4.42 stars

Average reviews

7,228per listing

Listings tracked

31

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months