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51

stop the bleed kit

Worth a look

Shows low returns (0.4%), but soft demand (-22.3% this quarter) keeps it on the watch list.

Market size 54Growth 14Conversion 50Competition 44Returns 98Price range 95Avg price 95Brand share 66Review moat 36Quality gap 16

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Avg price

Incredible$44.27

avg listing price — sweet spot $15–$100

Price range

Incredible$14.75–$86.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Market size

Good$374K

$374K/yr · 212K searches

Conversion

Okay4.0%

search→purchase rate — share of searches ending in a sale

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,907.56

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Growth

Bad-22.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, stop the bleed kit is a $374K/yr Amazon United States market (212K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Jul–Nov. Verdict: Worth a look — 51/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

stop the bleed kit market data

Units sold / yr
10K–13K
avg 500–750/product
Revenue / yr
$443K–$553K
units × avg price
Conversion rate
4.0%
Avg BSR
#365
Page quality
0%
Prime
94%
Sponsored
83%
Out of stock
9.7%
Avg brand age
51 months
Avg seller age
173 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

30

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

25%

  • MFASCO20%
  • euphnix13%
  • First Aid Only12%
  • Curaplex12%
  • THRIAID9%
  • BleedStop9%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -22.3% search growth over the last 90 days.
15K10KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Nov · busiest ÷ quietest = 1.8×

Top stop the bleed kit search terms

  • stop the bleed kit107K/yr
  • bleeding control kit31K/yr
  • stop the bleed kit with tourniquet12K/yr
  • stop the bleed26K/yr
  • stop the bleed kits9K/yr
  • bleeding control kit with tourniquet7K/yr
  • stop bleed kit5K/yr
  • bleed control kit5K/yr
  • bleed stop kit5K/yr
  • stop the bleed kit with tourniquet and bag6K/yr
All search terms

Top stop the bleed kit products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$19K10%$37K15%$56K20%$75K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about stop the bleed kit

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Good quality, arrived on time, at a reasonable price”

Advertised Vs Actual Product13%

“As described”

Value For Money11%

“Worth it”

Efficiency10%

“Works well”

Portability4%

“Compact and travel with you”

Ease Of Use4%

“Keep it handy”

Safety Standards3%

“which makes it a smart addition to outdoor safety gear”

Grip3%

“the quick pull-away feature is a nice added touch for easy access”

Blood Sugar Level2%

“If you are on blood thinners This is great”

Design-Overall2%

“well-designed kit thats easy to use”

What buyers complain about

Value For Money19%

“Need to be a lower price”

Quality-Overall13%

“Bad pocket knife”

Size-Overall8%

“Also, it's bigger than it looks in the pictures”

Advertised Vs Actual Product7%

“not as described”

Functionality-Overall5%

“Didn't work for me”

Blood Pressure5%

“so just applying pressure wasnt enough”

Instructions/User Manual/Troubleshooting3%

“Cuz we certainly don't want to have to waste valuable seconds trying to read and understand instructions in a crises”

Portability2%

“I'm not sure if I took everything out that I'd be able to put it back”

Storage Capacity2%

“No room for adding much of anything”

Compactness2%

“It's a small compact bag”

Top return reasons

Size-Overall32%
Advertised Vs Actual Product21%
Value For Money16%
Functionality-Overall7%
Quality-Overall6%
Leak-Proof3%
Ease Of Use2%
Defective Material/Parts2%
Instructions/User Manual/Troubleshooting1%
Ingredients-Overall1%

Common questions

Is stop the bleed kit profitable to sell on Amazon United States?
The niche generates $374K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -22.3%. Flapen's verdict: Worth a look (51/100).
How competitive is the stop the bleed kit niche?
13 brands and 30 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in stop the bleed kit?
Top complaints mined from reviews: Value For Money, Quality-Overall, Size-Overall. The return rate is 0.4%.
When does demand for stop the bleed kit peak?
Demand peaks in Jul–Nov; the busiest month runs 1.8× the quietest.
What does it cost to enter the stop the bleed kit niche?
Listings span $14.75–$86.88; the average listing price is $44.27 (sweet spot $15–$100). The average incumbent carries 2,908 reviews — the moat a new listing must climb.