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Stop the Bleed Kit

Maybe

An estimated 0.4% of orders come back. But demand is soft, at -22.3% this quarter, so Stop the Bleed Kit is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$374K/yr212K searches / yr
90-day growth
-22.3%search demand this quarter
Competition
59%top-5 click share · 13 brands · 30 sellers

Flapen Score

Stop the Bleed Kit against its category

The dotted line is the Health & Household average. Past it, Stop the Bleed Kit is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stop the Bleed Kit market on Amazon at a glance

Shoppers on Amazon United States searched for Stop the Bleed Kit 212K times last year and spent an estimated $374K. The top 5 brands take 66% of clicks. Demand peaks in Jul–Nov. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 212K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $374K a year.

Searches, last 12 months
212K
Growth, 90 days vs prior 90
-22.3%
Conversion, latest week
4.0%
Market size, estimated
$374Ka year
Peak month
November1.8× the quietest month
Top search term
stop the bleed kit107K searches a year

02 · Price

A sale here is worth $44.27.

Listings sell for $44.27 on average, from $14.75 to $86.88. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $44.27 that is $22K to $33K a year per listing.

Average price
$44.27inside the $15 to $100 sweet spot
Price range
$14.75–$86.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$22K–$33K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #365 within First Aid Kits. It carries 2,908 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
94%
Out of stock, average day
9.7%
Average rank
#365in First Aid Kits
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
2,908per listing
Listings tracked
18

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
51 months

Products

Top Stop the Bleed Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

30

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

25%

  • Brand 120%
  • Brand 213%
  • Brand 312%
  • Brand 412%
  • Brand 59%
  • Brand 69%

Demand

Stop the Bleed Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Nov · busiest ÷ quietest = 1.8×

Search terms

Top Stop the Bleed Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stop the bleed kit107K/yr
  • bleeding control kit31K/yr
  • stop the bleed kit with tourniquet12K/yr
  • stop the bleed26K/yr
  • stop the bleed kits9K/yr
  • bleeding control kit with tourniquet7K/yr
  • stop bleed kit5K/yr
  • bleed control kit5K/yr
  • bleed stop kit5K/yr
  • stop the bleed kit with tourniquet and bag6K/yr

Reviews and returns

What reviews say buyers love and hate about Stop the Bleed Kit

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Value For Money”
0.4%of orders come back
“Need to be a lower price”
A buyer, on “Value For Money”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Stop the Bleed Kit questions

Answered from the same tracked data.