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Stool Softener with Stimulant Laxative

Fail

The top 5 brands take 100% of clicks, so Stool Softener with Stimulant Laxative is a Fail.

Flapen Score
49
49 / 100
Ranks 7,059 of 14,768 Health & Household niches · on the category median
Market size
$1.1M/yr286K searches / yr
90-day growth
-2.6%search demand this quarter
Competition
80%top-5 click share · 4 brands · 64 sellers

Flapen Score

Stool Softener with Stimulant Laxative against its category

The dotted line is the Health & Household average. Past it, Stool Softener with Stimulant Laxative is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stool Softener with Stimulant Laxative market on Amazon at a glance

Shoppers on Amazon United States searched for Stool Softener with Stimulant Laxative 286K times last year and spent an estimated $1.1M. All 4 brands take every click. Demand peaks in Jul–Aug–Sep. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 23.7% of those searches ended in a purchase.

Shoppers searched for this 286K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 23.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months
286K
Growth, 90 days vs prior 90
-2.6%
Conversion, latest week
23.7%
Market size, estimated
$1.1Ma year
Peak month
July7.0× the quietest month
Top search term
colace 2-in-1 stool softener & stimulant laxative tablets134K searches a year

02 · Price

A sale here is worth $15.95.

Listings sell for $15.95 on average, from $3.53 to $36.85. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 5,000 to 6,000 of them. At $15.95 that is $80K to $96K a year per listing.

Average price
$15.95inside the $15 to $100 sweet spot
Price range
$3.53–$36.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
5,000–6,000
Revenue per listing a year
$80K–$96K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #29 within Digestion & Nausea. It carries 12,553 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#29in Digestion & Nausea
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
12,553per listing
Listings tracked
9

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 110 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
110 months

Products

Top Stool Softener with Stimulant Laxative products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

64

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 166%
  • Brand 220%
  • Brand 311%
  • Brand 43%

Demand

Stool Softener with Stimulant Laxative search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 7.0×

Search terms

Top Stool Softener with Stimulant Laxative search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • colace 2-in-1 stool softener & stimulant laxative tablets134K/yr
  • stool softener with stimulant laxative92K/yr
  • colace 2 in 113K/yr
  • pericolace laxative and stool softener3K/yr
  • pericolace7K/yr
  • peri colace5K/yr
  • stool softener with laxative4K/yr
  • stool softener laxative4K/yr
  • docusate sodium 50mg4K/yr
  • stool softener tablets3K/yr

Reviews and returns

What reviews say buyers love and hate about Stool Softener with Stimulant Laxative

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Value For Money”
35%of negative reviews mention “Functionality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Does not work as well as expected”
A buyer, on “Functionality-Overall”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Stool Softener with Stimulant Laxative questions

Answered from the same tracked data.