Stool Softener Postpartum

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $210K a year.

Searches, last 12 months

82K

Growth, 90 days vs prior 90

+2.6%

Conversion, latest week

17.8%

Market size, estimated

$210Ka year

Peak month

August7.7× the quietest month

Top search term

stool softeners for women postpartum29K searches a year

Listings sell for $14.39 on average, from $3.53 to $24.73. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $14.39 that is $22K to $29K a year per listing.

Average price

$14.39under the $15 to $100 sweet spot

Price range

$3.53–$24.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,500–2,000

Revenue per listing a year

$22K–$29K

Returns

0.0%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #100 within Digestion & Nausea. It carries 17,341 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#100in Digestion & Nausea

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

17,341per listing

Listings tracked

8

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

87 months