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Stitch Toothbrush

Fail

The top 5 brands take 99% of clicks, so Stitch Toothbrush is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$862K/yr682K searches / yr
90-day growth
-5.8%search demand this quarter
Competition
63%top-5 click share · 6 brands · 129 sellers

Flapen Score

Stitch Toothbrush against its category

The dotted line is the Health & Household average. Past it, Stitch Toothbrush is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stitch Toothbrush market on Amazon at a glance

Shoppers on Amazon United States searched for Stitch Toothbrush 682K times last year and spent an estimated $862K. The top 5 brands take 99% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 4.8% of those searches ended in a purchase.

Shoppers searched for this 682K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $862K a year.

Searches, last 12 months
682K
Growth, 90 days vs prior 90
-5.8%
Conversion, latest week
4.8%
Market size, estimated
$862Ka year
Top search term
oral b kids electric toothbrush265K searches a year

02 · Price

A sale here is worth $26.58.

Listings sell for $26.58 on average, from $6.48 to $61.05. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $26.58 that is $33K to $40K a year per listing.

Average price
$26.58inside the $15 to $100 sweet spot
Price range
$6.48–$61.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,250–1,500
Revenue per listing a year
$33K–$40K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #36 within Baby & Child Dental Care. It carries 8,757 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
96%
Out of stock, average day
0.8%
Average rank
#36in Baby & Child Dental Care
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
8,757per listing
Listings tracked
24

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
44 months

Products

Top Stitch Toothbrush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 rising

Sellers

129

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

63%

Top 20: 95%

Open market

0%

  • Brand 191%
  • Brand 24%
  • Brand 32%
  • Brand 41%
  • Brand 51%
  • Brand 61%

Demand

Stitch Toothbrush search demand

Weekly searches over the year. Pick a range.

18K13KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Stitch Toothbrush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • oral b kids electric toothbrush265K/yr
  • kids oral b electric toothbrush81K/yr
  • oral b electric toothbrush kids81K/yr
  • oral b kids49K/yr
  • kids electric toothbrush oral b30K/yr
  • stitch toothbrush49K/yr
  • oral b io kids15K/yr
  • oral-b kids electric toothbrush14K/yr
  • electric toothbrush kids oral b16K/yr
  • oral b electric toothbrush for kids10K/yr

Reviews and returns

What reviews say buyers love and hate about Stitch Toothbrush

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Charging”
1.4%of orders come back
“Didn't charge”
A buyer, on “Charging”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Stitch Toothbrush questions

Answered from the same tracked data.