Stevia Powder
MaybeAn estimated 0.0% of orders come back. But demand is soft, at -6.3% this quarter, so Stevia Powder is a Maybe.
- Flapen Score
- 61 / 100Top 9% of 14,768 Health & Household niches · +12 vs the category median of 4961
- Market size
- $635K/yr251K searches / yr
- 90-day growth
- -6.3%search demand this quarter
- Competition
- 43%top-5 click share · 18 brands · 661 sellers
Flapen Score
Stevia Powder against its category
The dotted line is the Health & Household average. Past it, Stevia Powder is stronger. Inside it, weaker.
Market
The Stevia Powder market on Amazon at a glance
Shoppers on Amazon United States searched for Stevia Powder 251K times last year and spent an estimated $635K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Feb–Mar–Apr–May–Jun. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 15.2% of those searches ended in a purchase.
Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $635K a year.
- Searches, last 12 months
- 251K
- Growth, 90 days vs prior 90
- -6.3%
- Conversion, latest week
- 15.2%
- Market size, estimated
- $635Ka year
- Peak month
- January4.4× the quietest month
- Top search term
- stevia powder140K searches a year
02 · Price
A sale here is worth $16.71.
Listings sell for $16.71 on average, from $4.41 to $51.29. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $16.71 that is $17K to $21K a year per listing.
- Average price
- $16.71inside the $15 to $100 sweet spot
- Price range
- $4.41–$51.29
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $17K–$21K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #99 within Stevia. It carries 4,689 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 1.0%
- Average rank
- #99in Stevia
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 4,689per listing
- Listings tracked
- 33
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 82 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 82 months
Products
Top Stevia Powder products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Viccoky Organic Stevia Powder 6oz (171g) Stevia Extract Powder Sugar-Free & 0 Calories Sugar Substitute Natural Sweetener
- Price
- $16.20
- Rating
- 4.5/5
- Reviews
- 1,576
- Age
- 1y ago

SPLENDA Stevia Zero Calorie Sweetener Plant Based Sugar Substitute Granulated Powder 19 oz Jar
- Price
- $8.60
- Rating
- 4.6/5
- Reviews
- 8,931
- Age
- 5y ago

SPLENDA Stevia Zero Calorie Sweetener Sugar Substitute Packets 400 Count (Pack of 1)
- Price
- $15.93
- Rating
- 4.7/5
- Reviews
- 5,615
- Age
- 2y ago

SPLENDA Stevia Zero Calorie Sweetener Plant Based Sugar Substitute Granulated Powder Single Serve Packets 500 Count (Pack of 1)
- Price
- $15.66
- Rating
- 4.7/5
- Reviews
- 633
- Age
- 2y ago

Truvia Sweet Complete Zero-Calorie Granulated All-Purpose Stevia Leaf Sweetener 32 oz Bag
- Price
- $10.27
- Rating
- 4.6/5
- Reviews
- 10,103
- Age
- 1y ago
Trending
estimated 90-day click momentum
Amazon Brand - Happy Belly Zero Calorie Stevia Sweetener 9.8 ounce (Pack of 1)
- Price
- $4.87
- Rating
- 4.2/5
- Reviews
- 1,068
- Age
- 5y ago

SPLENDA Stevia Zero Calorie Sweetener Sugar Substitute Packets 100 Count (Pack of 1)
- Price
- $4.41
- Rating
- 4.6/5
- Reviews
- 1,442
- Age
- 2y ago

365 by Whole Foods Market Organic Stevia Powdered ExtraCount 1 Ounce
- Price
- $6.75
- Rating
- 4.5/5
- Reviews
- 1,890
- Age
- 3y ago

SPLENDA Stevia Liquid Zero Calorie Sweetener Drops 3.38 Fl Oz Bottle (Pack of 2)
- Price
- $13.56
- Rating
- 4.5/5
- Reviews
- 7,201
- Age
- 6y ago

NOW Foods BetterStevia Organic Zero-Calorie Extract Powder Keto Friendly Suitable for Diabetics No Erythritol 1 Pound
- Price
- $51.29
- Rating
- 4.6/5
- Reviews
- 7,382
- Age
- 18y ago
Newest
by launch date
Truvia Sweet Complete Zero-Calorie Granulated All-Purpose Stevia Leaf Sweetener 32 oz Bag
- Price
- $10.27
- Rating
- 4.6/5
- Reviews
- 10,103
- Age
- 1y ago

Nutricost Pantry Stevia With Allulose (1.4 Pound) Natural Sweetener
- Price
- $14.73
- Rating
- 3.9/5
- Reviews
- 144
- Age
- 1y ago

Viccoky Organic Stevia Powder 6oz (171g) Stevia Extract Powder Sugar-Free & 0 Calories Sugar Substitute Natural Sweetener
- Price
- $16.20
- Rating
- 4.5/5
- Reviews
- 1,576
- Age
- 1y ago

SPLENDA Stevia Zero Calorie Sweetener Plant Based Sugar Substitute Granulated Powder Single Serve Packets 1000 Count (Pack of 1)
- Price
- $29.56
- Rating
- 4.7/5
- Reviews
- 229
- Age
- 1y ago

SPLENDA Stevia Zero Calorie Sweetener Plant Based Sugar Substitute Granulated Powder Single Serve Packets 500 Count (Pack of 1)
- Price
- $15.66
- Rating
- 4.7/5
- Reviews
- 633
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 flat
Sellers
661
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 88%
Open market
16%
- SPLENDA44%
- Viccoky13%
- Truvia9%
- NOW Foods8%
- Micro Ingredients5%
- 365 by Whole Foods Market5%
- Open — no brand owns it (12 brands, 16%)
Demand
Stevia Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Apr, May, Jun · busiest ÷ quietest = 4.4×
Search terms
Top Stevia Powder search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- stevia powder140K/yr
- splenda stevia58K/yr
- splenda stevia packets17K/yr
- powdered stevia6K/yr
- stevia splenda5K/yr
- now stevia powder5K/yr
- better stevia powder2K/yr
- splenda stevia packets 1000 count3K/yr
- splenda naturals4K/yr
- powdered stevia sweetener6K/yr
Reviews and returns
What reviews say buyers love and hate about Stevia Powder
We read the reviews and the return reasons for every product selling here.
“Lacks Sweetness”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stevia Powder questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









