Stevia Extract
MaybeAn estimated 0.0% of orders come back. But shoppers spend an estimated $57K a year here, so Stevia Extract is a Maybe.
- Flapen Score
- 50 / 100Top 44% of 14,768 Health & Household niches · +1 vs the category median of 4950
- Market size
- $57K/yr22K searches / yr
- 90-day growth
- -21.4%search demand this quarter
- Competition
- 64%top-5 click share · 11 brands · 630 sellers
Flapen Score
Stevia Extract against its category
The dotted line is the Health & Household average. Past it, Stevia Extract is stronger. Inside it, weaker.
Market
The Stevia Extract market on Amazon at a glance
Shoppers on Amazon United States searched for Stevia Extract 22K times last year and spent an estimated $57K. The top 5 brands take 77% of clicks. Demand peaks in Jan–Feb–Sep–Oct. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 10.4% of those searches ended in a purchase.
Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved -21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.
- Searches, last 12 months
- 22K
- Growth, 90 days vs prior 90
- -21.4%
- Conversion, latest week
- 10.4%
- Market size, estimated
- $57Ka year
- Peak month
- October4.6× the quietest month
- Top search term
- stevia extract powder12K searches a year
02 · Price
A sale here is worth $24.62.
Listings sell for $24.62 on average, from $6.75 to $74.83. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $24.62 that is $0 to $2K a year per listing.
- Average price
- $24.62inside the $15 to $100 sweet spot
- Price range
- $6.75–$74.83
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #106 within Stevia. It carries 3,718 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 1.8%
- Average rank
- #106in Stevia
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 3,718per listing
- Listings tracked
- 17
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 90 months
Products
Top Stevia Extract products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Viccoky Organic Stevia Powder 6oz (171g) Stevia Extract Powder Sugar-Free & 0 Calories Sugar Substitute Natural Sweetener
- Price
- $16.20
- Rating
- 4.5/5
- Reviews
- 1,576
- Age
- 1y ago

Micro Ingredients Pure Organic Stevia Powder 8 Ounces 1418 Serving Highest Grade Green Leaf Extract Reb-A Reduced Bitter Aftertaste 0 Calorie Natural Sweetener Sugar Alternative Keto Friendly
- Price
- $28.43
- Rating
- 4.4/5
- Reviews
- 6,961
- Age
- 10y ago

NOW Foods Certified Organic Better Stevia Extract Powder Zero-Calorie Sweetener Certified Non-GMO 1-Ounce(Pack of 1)
- Price
- $6.78
- Rating
- 4.6/5
- Reviews
- 7,382
- Age
- 18y ago

Organic Stevia Extract Powder 12oz Natural Sweetener & Sugar Substitute Pure Stevia Leaf Great for Cooking Baking or Drinks No Erythritol or Additives Non-GMO Sugar Free Zero Calorie
- Price
- $24.43
- Rating
- 3.8/5
- Reviews
- 252
- Age
- 2y ago

365 by Whole Foods Market Organic Stevia Powdered ExtraCount 1 Ounce
- Price
- $6.75
- Rating
- 4.5/5
- Reviews
- 1,890
- Age
- 3y ago
Trending
estimated 90-day click momentum
7 oz Pure Stevia Extract Powder Highly Concentrated Stevia Powder Sweetener Zero Calorie No Additives Natural Sugar Alternative for Drinks Baking & Desserts Includes Measuring Scoop
- Price
- $15.54
- Rating
- 3.8/5
- Reviews
- 53
- Age
- 6mo ago

Trader Joes ORGANIC Stevia Extract CALORIE FREE 1 OZ 630 Servings
- Price
- $13.95
- Rating
- 4.7/5
- Reviews
- 387
- Age
- 8y ago

CCnature Stevia Powder Extract Natural Sweetener Zero Calorie Sugar Substitute 4oz
- Price
- $14.66
- Rating
- 4.6/5
- Reviews
- 3,085
- Age
- 7y ago

BulkSupplements.com Stevia Extract Powder - Stevia Sweetener - Zero Calorie Sweetener Gluten Free 40mg per Serving 250g (8.8 oz) (Pack of 1)
- Price
- $27.23
- Rating
- 4.2/5
- Reviews
- 2,596
- Age
- 13y ago

NOW Foods BetterStevia Organic Zero-Calorie Extract Powder Keto Friendly Suitable for Diabetics No Erythritol 1 Pound
- Price
- $51.29
- Rating
- 4.6/5
- Reviews
- 7,382
- Age
- 18y ago
Newest
by launch date
7 oz Pure Stevia Extract Powder Highly Concentrated Stevia Powder Sweetener Zero Calorie No Additives Natural Sugar Alternative for Drinks Baking & Desserts Includes Measuring Scoop
- Price
- $15.54
- Rating
- 3.8/5
- Reviews
- 53
- Age
- 6mo ago

Viccoky Organic Stevia Powder 6oz (171g) Stevia Extract Powder Sugar-Free & 0 Calories Sugar Substitute Natural Sweetener
- Price
- $16.20
- Rating
- 4.5/5
- Reviews
- 1,576
- Age
- 1y ago

CCnature Pure Stevia Extract Powder without Erythritol 5.2oz(148g) - Highly Concentrated Stevia Powder Sweetener Zero Calorie No Artificial Natural Sugar Alternative
- Price
- $17.90
- Rating
- 4.6/5
- Reviews
- 428
- Age
- 1y ago

Durelife 100% Pure stevia extract sweetener 8 oz | No Erythritol NON-GMO Project Verified No Fillers Zero Calorie Sugar Substitute | No Aftertaste | Micro-Spoon Included | 8 oz
- Price
- $24.87
- Rating
- 4.3/5
- Reviews
- 1,603
- Age
- 2y ago

Micro Ingredients Pure Organic Stevia Extract Powder 1 lb No Additives | 2837 Servings Stevia Green Leaf Reb-A Sugar-Free 0 Calories Natural Sweetener Sugar Substitute Keto & Vegan Friendly
- Price
- $46.09
- Rating
- 4.4/5
- Reviews
- 6,961
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
630
Est. top-5 brand share
77%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 100%
Open market
18%
- Viccoky25%
- NOW Foods18%
- Micro Ingredients18%
- DEAL SUPPLEMENT9%
- BulkSupplements7%
- 365 by Whole Foods Market6%
- Open — no brand owns it (5 brands, 18%)
Demand
Stevia Extract search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Sep, Oct · busiest ÷ quietest = 4.6×
Search terms
Top Stevia Extract search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- stevia extract powder12K/yr
- stevia organic powder3K/yr
- organic stevia extract powder3K/yr
- stevia powder organic pure4K/yr
Reviews and returns
What reviews say buyers love and hate about Stevia Extract
We read the reviews and the return reasons for every product selling here.
“Very sugary”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stevia Extract questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









