Skip to content

Stevia Cough Drops

Fail

Demand is soft, at -30.0% this quarter, so Stevia Cough Drops is a Fail.

Flapen Score
49
49 / 100
Ranks 7,059 of 14,768 Health & Household niches · on the category median
Market size
$60K/yr27K searches / yr
90-day growth
-30.0%search demand this quarter
Competition
39%top-5 click share · 9 brands · 64 sellers

Flapen Score

Stevia Cough Drops against its category

The dotted line is the Health & Household average. Past it, Stevia Cough Drops is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stevia Cough Drops market on Amazon at a glance

Shoppers on Amazon United States searched for Stevia Cough Drops 27K times last year and spent an estimated $60K. The top 5 brands take 96% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 20.9% of those searches ended in a purchase.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.9% of those searches ended in a purchase. Searches in the last 90 days moved -30.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
-30.0%
Conversion, latest week
20.9%
Market size, estimated
$60Ka year
Peak month
January2.4× the quietest month
Top search term
xylitol cough drops6K searches a year

02 · Price

A sale here is worth $10.70.

Listings sell for $10.70 on average, from $4.82 to $23.61. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $10.70 that is $0 to $1K a year per listing.

Average price
$10.70under the $15 to $100 sweet spot
Price range
$4.82–$23.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #446 within Cough & Cold. It carries 1,236 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
93%
Out of stock, average day
3.1%
Average rank
#446in Cough & Cold
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
1,236per listing
Listings tracked
43

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
87 months

Products

Top Stevia Cough Drops products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

9 falling

Sellers

64

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

39%

Top 20: 77%

Open market

3%

  • Brand 176%
  • Brand 211%
  • Brand 35%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (3 brands, 3%)

Demand

Stevia Cough Drops search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Stevia Cough Drops search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • xylitol cough drops6K/yr
  • herbion sugar free cough drops4K/yr
  • herbion6K/yr
  • herbion cough drops6K/yr
  • stevia cough drops5K/yr

Reviews and returns

What reviews say buyers love and hate about Stevia Cough Drops

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Taste-Overall”
20%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Horrible taste”
A buyer, on “Taste-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Stevia Cough Drops questions

Answered from the same tracked data.