star ribbon
Worth a lookShows demand growing +185.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+185.2%90-day search growth — must beat 0% to launch
Review moat
Incredible74.18avg incumbent reviews — the moat a new listing must climb
Brand share
Great52%top-5 brand share — no brand owns this niche
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Returns
Good2.3%return rate — above 5% kills the launch gate
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Avg price
Okay$10.29avg listing price — sweet spot $15–$100
Price range
Okay$6.69–$19.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$40K$40K/yr · 71K searches
According to Flapen's Amazon United States niche tracking, star ribbon is a $40K/yr Amazon United States market (71K searches/yr). The top 5 brands hold 52% of demand. Verdict: Worth a look — 59/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
star ribbon market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $41K–$51K
- units × avg price
- Conversion rate
- 5.5%
- Avg BSR
- #1,538
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 82%
- Out of stock
- 11.1%
- Avg brand age
- 31 months
- Avg seller age
- 191 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
31 rising
Sellers
38
Top-5 brand share
52%
Top 20: 88%
Top-5 click share
42%
Top 20: 79%
Open market
43%
- Honbay19%
- Granatan12%
- SEWDIYTR9%
- Fyntave7%
- Psyqtsuary5%
- Ribbli5%
Top star ribbon search terms
- star ribbon46K/yr
- blue star ribbon8K/yr
- gold star ribbon10K/yr
- star ribbon trim4K/yr
- silver star ribbon4K/yr
Top star ribbon products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Honbay Sparkly Polyester Star Ribbon Trim Embellishment Star Decoration Ribbons for Wedding Birthday Valentines Day Baby Shower Christmas Thanksgiving Gift Cake Wrapping DIY Crafts (Gold)
Honbay$8.904.6★126 rev
Glitter Star Ribbon Golden Star Sparkly Ribbon Trim Embellishment for Crafts Gift Wrapping Wreath DIY 1 Roll 20 Yards 0.8 Inch
SEWDIYTR$9.584.6★126 rev
20 Yards Gold Sparkly Star Ribbon Trim 0.5 Inch Glitter Star Ribbon for Crafts 12mm Bling Stars Decoration Ribbons Polyester Stars Trim Embellishment for Gift Wrapping Garland DIY Crafts
Fyntave$7.520.0★0 rev
Silver Glitter Star Ribbon Sparkly Trim 0.8 Inch x 20 Yards Polyester
Granatan$9.124.6★53 rev
Gold Glitter Star Ribbon Sparkly Trim 0.8 Inch x 20 Yards Polyester
Granatan$8.954.6★53 rev
Newest
by launch date
Wavwavw 20 Yards Patriotic Star Ribbon Natural 5/8 Inch 100% Cotton Herringbone Twill Fabric Ribbon Red Blue Star Trim for 4th of July Independence Day 250th Anniversary Crafts Gift Wrapping 2 Rolls
Wavwavw$10.5128 rev
ShumKwin 2 Rolls 10 Yards 4th of July Wired Ribbon for Wreath Bows DIY Crafts Red White and Blue Patriotic Star and Striped USA Flag Ribbons for Independence Day Veterans Day Party Decorations 2.5
ShumKwin$9.8811 rev
Gold Star Ribbon Sparkly Star Decoration Ribbons Polyester 0.6 Inch DIY Glitter Crafts for Gift Cake Wrapping Shoes Clothes Christmas Halloween Easter Party Decorations-10 Yards
jlzlylkl$8.982 rev
20 Yards Gold Sparkly Star Ribbon Trim 0.5 Inch Glitter Star Ribbon for Crafts 12mm Bling Stars Decoration Ribbons Polyester Stars Trim Embellishment for Gift Wrapping Garland DIY Crafts
Fyntave$7.520 rev
Vignor Star Ribbon Roll Fabric Lace Sewing String Trim Rope for Gift Wrapping Homecoming Mum Accessories Supplies Christmas Decorations DIY Crafts (22 Yards Gold)
Vignor$9.8726 rev
Trending
90-day click momentum
Blue and White Ribbon Patriotic White Star Blue Ribbon Wired for 4th of July Independence Day USA Memorial Day Decoration Party Wreath Bows Making DIY Crafts Wrapping 10 Yards x 2.5in
Sfoni$10.784.8★
ShumKwin 2 Rolls 10 Yards 4th of July Wired Ribbon for Wreath Bows DIY Crafts Red White and Blue Patriotic Star and Striped USA Flag Ribbons for Independence Day Veterans Day Party Decorations 2.5
ShumKwin$9.884.5★
Wavwavw 20 Yards Patriotic Star Ribbon Natural 5/8 Inch 100% Cotton Herringbone Twill Fabric Ribbon Red Blue Star Trim for 4th of July Independence Day 250th Anniversary Crafts Gift Wrapping 2 Rolls
Wavwavw$10.514.9★
Large Patriotic Ribbon Bow 4th of July Red White and Blue Bows Clip-On Star Sash Patriotic Wreaths for Front Door Indoor Outdoor Memorial Day Decoration
AZYM$19.673.7★
YAFIYGI Star Ribbon for Crafts and Decorations Sparkly Gold Stars Ribbons Supply for Homecoming Decorations Shiny DIY Craft Supplies for Cake Wrapping Parties and Creative Sparkle Projects 39.4
YAFIYGI$6.725.0★
What buyers say about star ribbon
What buyers praise and complain about, mined from review topics.What buyers love
“the craftsmanship is excellent”
“The colors are bright”
“convenient set for decorating”
“Well worth the money”
“Beautiful touch to any gift”
“just what I needed for my project”
“- They are really durable despite being held in the middle with a just a tiny tab”
“Its so sturdy and nice”
“Sparkles beautifully”
“Easy to use”
What buyers complain about
“the quality is low”
“The colors arent true”
“Way overpriced”
“Not like the picture”
“It appears the ribbon was cut too short”
“Had to repair myself”
“the red plaid ribbon is actually a plastic burlap material”
“The print is smaller on the ribbon than shown”
“Rips off easily”
“Odor”
Top return reasons
Common questions
- Is star ribbon profitable to sell on Amazon United States?
- The niche generates $40K/yr across 38 tracked products. 2 of 17 products launched in the last 360 days are still selling. 90-day search growth is +185.2%. Flapen's verdict: Worth a look (59/100).
- How competitive is the star ribbon niche?
- 31 brands and 38 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in star ribbon?
- Top complaints mined from reviews: Quality-Overall, Color, Value For Money. The return rate is 2.3%.
- What does it cost to enter the star ribbon niche?
- Listings span $6.69–$19.67; the average listing price is $10.29 (sweet spot $15–$100). The average incumbent carries 74 reviews — the moat a new listing must climb.