Stainless Steel Polish
FailThe top 5 brands take 100% of clicks, so Stainless Steel Polish is a Fail.
- Flapen Score
- 48 / 100Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 4948
- Market size
- $428K/yr138K searches / yr
- 90-day growth
- +1.8%search demand this quarter
- Competition
- 79%top-5 click share · 4 brands · 115 sellers
Flapen Score
Stainless Steel Polish against its category
The dotted line is the Health & Household average. Past it, Stainless Steel Polish is stronger. Inside it, weaker.
Market
The Stainless Steel Polish market on Amazon at a glance
Shoppers on Amazon United States searched for Stainless Steel Polish 138K times last year and spent an estimated $428K. All 4 brands take every click. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 14.9% of those searches ended in a purchase.
Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $428K a year.
- Searches, last 12 months
- 138K
- Growth, 90 days vs prior 90
- +1.8%
- Conversion, latest week
- 14.9%
- Market size, estimated
- $428Ka year
- Peak month
- September4.4× the quietest month
- Top search term
- sprayway stainless steel cleaner47K searches a year
02 · Price
A sale here is worth $20.78.
Listings sell for $20.78 on average, from $5.02 to $60.47. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At $20.78 that is $62K to $83K a year per listing.
- Average price
- $20.78inside the $15 to $100 sweet spot
- Price range
- $5.02–$60.47
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $62K–$83K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
54% of listings pay for placement with sponsored ads. 46% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #239 within Kitchen Cleaners. It carries 2,470 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 54%
- Prime listings
- 46%
- Out of stock, average day
- 0.0%
- Average rank
- #239in Kitchen Cleaners
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 2,470per listing
- Listings tracked
- 13
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Stainless Steel Polish products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Zep Stainless Steel Cleaner and Polish 14 ounces - ZUSSTL14 - Protects Metal Surfaces from Fingerprints Soil and Waterspots
- Price
- $5.02
- Rating
- 4.4/5
- Reviews
- 3,978
- Age
- 9y ago

Sprayway Water-Based Stainless Steel Cleaner 15 Fl Oz (Pack of 1)
- Price
- $9.91
- Rating
- 4.6/5
- Reviews
- 9,180
- Age
- 9y ago

Zep Plus Stainless Steel Cleaner - 32 Fl OZ - R53512-2-in-1 benefits clean while preventing future fingerprints and smudges.
- Price
- $10.76
- Rating
- 4.5/5
- Reviews
- 416
- Age
- 1y ago

Sprayway SW841R Oil-based Stainless Steel Cleaner and Polish Protects and Preserves Resists Streaks and Finger prints 15 Oz.
- Price
- $5.17
- Rating
- 4.6/5
- Reviews
- 3,703
- Age
- 19y ago

Zep Stainless Steel Cleaner and Polish 14 ounces (Case of 4) ZUSSTL14 - Protects Metal Surfaces from Fingerprints Soil and Waterspots
- Price
- $19.90
- Rating
- 4.4/5
- Reviews
- 3,978
- Age
- 12y ago
Trending
estimated 90-day click momentum
Zep Stainless Steel Cleaner & Polish 14 oz (2 Units) & a Microfiber Rag ECBD029-2-Pack Fingerprint Remover and Polish for Stainless Steel Refrigerators Dishwashers & Appliances with a Reusable Rag
- Price
- $23.17
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Sprayway Stainless Steel Wipes Water Based Pack of 20 (SW5012R)
- Price
- $6.83
- Rating
- 4.4/5
- Reviews
- 378
- Age
- 5y ago

VenDesta Stainless Steel Cleaner Bundle. Includes Two-15 Oz Stainless Steel Cleaner and Polish with Microfiber Cloth
- Price
- $20.18
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 2y ago

Sprayway Stainless Steel Cleaner 3Pk 15oz Cans
- Price
- $23.67
- Rating
- 4.6/5
- Reviews
- 9,180
- Age
- 14y ago

Zep Stainless Steel Cleaner and Polish 14 ounces (Case of 4) ZUSSTL14 - Protects Metal Surfaces from Fingerprints Soil and Waterspots
- Price
- $19.90
- Rating
- 4.4/5
- Reviews
- 3,978
- Age
- 12y ago
Newest
by launch date
Zep Stainless Steel Cleaner & Polish 14 oz (2 Units) & a Microfiber Rag ECBD029-2-Pack Fingerprint Remover and Polish for Stainless Steel Refrigerators Dishwashers & Appliances with a Reusable Rag
- Price
- $23.17
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Zep Plus Stainless Steel Cleaner - 32 Fl OZ - R53512-2-in-1 benefits clean while preventing future fingerprints and smudges.
- Price
- $10.76
- Rating
- 4.5/5
- Reviews
- 416
- Age
- 1y ago

RZKZONE LLC Sprai-way Stainless Steel Cleaner 15 oz Aerosol Spray - Oil-Based Foaming Formula Protects | Resists Fingerprints - 15oz Pack of 3 | Ideal for Stainless Steel Appliances & Surfaces
- Price
- $17.98
- Rating
- 4.5/5
- Reviews
- 48
- Age
- 1y ago

Sprayway Stainless Steel Cleaner Aerosol Spray (Oil-Based) 15oz Pack of 6 | Cleans Polishes Protects | Resists Fingerprints Foaming Action | Ideal for Stainless Steel Appliances & Surfaces
- Price
- $32.14
- Rating
- 4.8/5
- Reviews
- 241
- Age
- 2y ago

Sprayway Stainless Steel Cleaner Aerosol Spray (Water-Based) 15oz Pack of 6 | Cleans Polishes Protects | Resists Fingerprints | Ideal for All Stainless Steel Appliances & Surfaces
- Price
- $34.96
- Rating
- 4.6/5
- Reviews
- 46
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
115
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
79%
Top 20: 100%
Open market
0%
- Zep49%
- Sprayway47%
- RZKZONE LLC2%
- VenDesta2%
- Open — no brand owns it (0%)
Demand
Stainless Steel Polish search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 4.4×
Search terms
Top Stainless Steel Polish search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sprayway stainless steel cleaner47K/yr
- zep stainless steel cleaner40K/yr
- zep stainless steel cleaner and polish12K/yr
- sprayway stainless steel cleaner and polish7K/yr
- spray away stainless steel cleaner8K/yr
- steel polish7K/yr
- sprayaway stainless steal cleaner stainless stainless steal cleaner5K/yr
- stainless steel polisher5K/yr
- zep stainless steel polish5K/yr
- spray way stainless steel cleaner and polish3K/yr
Reviews and returns
What reviews say buyers love and hate about Stainless Steel Polish
We read the reviews and the return reasons for every product selling here.
“Awful smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stainless Steel Polish questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









