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Stain Remover Wipes

Maybe

Buyers convert on 16.6% of searches. But the top 5 brands take 97% of clicks, so Stain Remover Wipes is a Maybe.

Flapen Score
54
54 / 100
Top 28% of 14,768 Health & Household niches · +5 vs the category median of 49
Market size
$1.4M/yr712K searches / yr
90-day growth
+51.1%search demand this quarter
Competition
80%top-5 click share · 7 brands · 83 sellers

Flapen Score

Stain Remover Wipes against its category

The dotted line is the Health & Household average. Past it, Stain Remover Wipes is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stain Remover Wipes market on Amazon at a glance

Shoppers on Amazon United States searched for Stain Remover Wipes 712K times last year and spent an estimated $1.4M. The top 5 brands take 97% of clicks. Demand peaks in Jan–Feb–Oct. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 16.6% of those searches ended in a purchase.

Shoppers searched for this 712K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.6% of those searches ended in a purchase. Searches in the last 90 days moved +51.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months
712K
Growth, 90 days vs prior 90
+51.1%
Conversion, latest week
16.6%
Market size, estimated
$1.4Ma year
Peak month
October5.1× the quietest month
Top search term
shout wipes268K searches a year

02 · Price

A sale here is worth $12.14.

Listings sell for $12.14 on average, from $2.60 to $25.04. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 12,500 to 15,000 of them. At $12.14 that is $152K to $182K a year per listing.

Average price
$12.14under the $15 to $100 sweet spot
Price range
$2.60–$25.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
12,500–15,000
Revenue per listing a year
$152K–$182K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

54% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #105 within Laundry. It carries 4,994 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#105in Laundry
Average rating
4.72 starsAmazon United States average 4.42 stars
Average reviews
4,994per listing
Listings tracked
13

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
63 months

Products

Top Stain Remover Wipes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

83

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

2%

  • Brand 144%
  • Brand 225%
  • Brand 313%
  • Brand 410%
  • Brand 54%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Stain Remover Wipes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KPrime Day '25Spike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Oct · busiest ÷ quietest = 5.1×

Search terms

Top Stain Remover Wipes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shout wipes268K/yr
  • stain remover wipes79K/yr
  • tide wipes63K/yr
  • shout wipes individually wrapped56K/yr
  • tide to go wipes43K/yr
  • stain wipes26K/yr
  • shout wipes to go33K/yr
  • tide wipes to go22K/yr
  • shout wipe and go17K/yr
  • shout stain remover wipes15K/yr

Reviews and returns

What reviews say buyers love and hate about Stain Remover Wipes

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Ease Of Cleaning”
27%of negative reviews mention “Stain Resistance”
0.3%of orders come back
“This is a blood stain a couple days sets in. because I wasn't told about it”
A buyer, on “Stain Resistance”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Stain Remover Wipes questions

Answered from the same tracked data.