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53

stain remover detergent

Worth a look

Shows low returns (0.2%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 75Growth 49Conversion 88Competition 35Returns 99Price range 82Avg price 85Brand share 0Review moat 20Quality gap 14

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Great10.3%

search→purchase rate — share of searches ending in a sale

Avg price

Great$18.94

avg listing price — sweet spot $15–$100

Price range

Great$8.80–$46.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great$872K

$872K/yr · 447K searches

Growth

Okay+19.1%

90-day search growth — must beat 0% to launch

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad12,983.29

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, stain remover detergent is a $872K/yr Amazon United States market (447K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

stain remover detergent market data

Units sold / yr
50K–60K
avg 2,000–2,500/product
Revenue / yr
$947K–$1.1M
units × avg price
Conversion rate
10.3%
Avg BSR
#74
Page quality
0%
Prime
88%
Sponsored
58%
Out of stock
4.6%
Avg brand age
64 months
Avg seller age
136 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 falling

Sellers

158

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 97%

Open market

0%

  • Tide59%
  • OxiClean38%
  • Arm & Hammer3%
  • Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 27 weeks — +19.1% search growth over the last 90 days.
18K13KSpike '26Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Top stain remover detergent search terms

  • tide oxi72K/yr
  • oxiclean free43K/yr
  • tide oxi boost34K/yr
  • oxiclean free and clear32K/yr
  • tide ultra oxi33K/yr
  • tide plus ultra stain release28K/yr
  • tide oxi laundry detergent38K/yr
  • oxi clean free13K/yr
  • tide with oxi19K/yr
  • tide oxy16K/yr
All search terms

Top stain remover detergent products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$44K10%$87K15%$131K20%$174K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about stain remover detergent

What buyers praise and complain about, mined from review topics.

What buyers love

Smell25%

“Refreshing scent”

Ease Of Cleaning15%

“Cleans really well”

Value For Money10%

“Very affordable”

Quality-Overall10%

“Excellent Product”

Ease Of Use5%

“easy to store”

Cleansing4%

“Cleans Well”

Efficiency4%

“Work ok”

Washability4%

“This is the best washing powder I have ever had”

Advertised Vs Actual Product3%

“As advertised”

Color3%

“colors are bright”

What buyers complain about

Smell23%

“The scent is VERY strong, too strong”

Leak-Proof14%

“Leaking”

Stain Resistance8%

“make lots of stains”

Color3%

“I noticed the next day the shirts all looked faded”

Size-Overall3%

“It's larger”

Allergies3%

“this variety made everyone very itchy”

Value For Money3%

“Its obviously more expensive”

Ease Of Cleaning2%

“Messy”

Functionality-Overall1%

“it doesn't work”

Washability1%

“Can't wash without it”

Top return reasons

Leak-Proof53%
Smell18%
Value For Money6%
Advertised Vs Actual Product6%
Size-Overall3%
Functionality-Overall2%
Stain Resistance2%
Contamination2%
Color1%
Product Condition1%

Common questions

Is stain remover detergent profitable to sell on Amazon United States?
The niche generates $872K/yr across 24 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +19.1%. Flapen's verdict: Worth a look (53/100).
How competitive is the stain remover detergent niche?
3 brands and 158 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in stain remover detergent?
Top complaints mined from reviews: Smell, Leak-Proof, Stain Resistance. The return rate is 0.2%.
What does it cost to enter the stain remover detergent niche?
Listings span $8.80–$46.62; the average listing price is $18.94 (sweet spot $15–$100). The average incumbent carries 12,983 reviews — the moat a new listing must climb.