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St Patricks Day Napkins

Fail

Demand is soft, at -97.7% this quarter, so St Patricks Day Napkins is a Fail.

Flapen Score
29
29 / 100
Ranks 14,489 of 14,768 Health & Household niches · −20 vs the category median of 49
Market size
$29K/yr107K searches / yr
90-day growth
-97.7%search demand this quarter
Competition
70%top-5 click share · 9 brands · 10 sellers

Flapen Score

St Patricks Day Napkins against its category

The dotted line is the Health & Household average. Past it, St Patricks Day Napkins is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The St Patricks Day Napkins market on Amazon at a glance

Shoppers on Amazon United States searched for St Patricks Day Napkins 107K times last year and spent an estimated $29K. The top 5 brands take 76% of clicks. Demand peaks in Feb–Mar. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -97.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
-97.7%
Conversion, latest week
2.7%
Market size, estimated
$29Ka year
Peak month
March127.2× the quietest month
Top search term
shamrock napkins11K searches a year

02 · Price

A sale here is worth $10.20.

Listings sell for $10.20 on average, from $7.38 to $13.50. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At $10.20 that is $0 to $1K a year per listing.

Average price
$10.20under the $15 to $100 sweet spot
Price range
$7.38–$13.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.3% of listings are out of stock. The average listing ranks #2,984 within Disposable Napkins. It carries 35 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
100%
Out of stock, average day
17.3%
Average rank
#2,984in Disposable Napkins
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
35per listing
Listings tracked
10

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top St Patricks Day Napkins products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

10

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

17%

  • Brand 140%
  • Brand 210%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 67%
  • Open — no brand owns it (3 brands, 17%)

Demand

St Patricks Day Napkins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KPrime Day '24Spike '24Black Friday '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 127.2×

Search terms

Top St Patricks Day Napkins search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shamrock napkins11K/yr
  • st patricks day napkins48K/yr
  • st patricks day cocktail napkins10K/yr
  • st patricks day paper napkins6K/yr
  • st patricks day napkins paper6K/yr
  • st patricks napkins10K/yr
  • st patrick day napkins4K/yr
  • st patrick napkins4K/yr
  • st. patricks day napkins6K/yr
  • saint patricks day napkins3K/yr

Reviews and returns

What reviews say buyers love and hate about St Patricks Day Napkins

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Thickness”
2.1%of orders come back
“They are thick”
A buyer, on “Thickness”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common St Patricks Day Napkins questions

Answered from the same tracked data.