St Johns Wort Organic
FailShoppers spend an estimated $13K a year here, so St Johns Wort Organic is a Fail.
- Flapen Score
- 48 / 100Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 4948
- Market size
- $13K/yr11K searches / yr
- 90-day growth
- -2.6%search demand this quarter
- Competition
- 57%top-5 click share · 16 brands · 46 sellers
Flapen Score
St Johns Wort Organic against its category
The dotted line is the Health & Household average. Past it, St Johns Wort Organic is stronger. Inside it, weaker.
Market
The St Johns Wort Organic market on Amazon at a glance
Shoppers on Amazon United States searched for St Johns Wort Organic 11K times last year and spent an estimated $13K. The top 5 brands take 61% of clicks. Demand peaks in Jan. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 11K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.
- Searches, last 12 months
- 11K
- Growth, 90 days vs prior 90
- -2.6%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $13Ka year
- Peak month
- January1.7× the quietest month
- Top search term
- st johns wort organic8K searches a year
02 · Price
A sale here is worth $19.92.
Listings sell for $19.92 on average, from $8.82 to $30.43. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $19.92 that is $0 to $2K a year per listing.
- Average price
- $19.92inside the $15 to $100 sweet spot
- Price range
- $8.82–$30.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
72% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #308 within St. John's Wort. It carries 2,458 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 94%
- Out of stock, average day
- 0.7%
- Average rank
- #308in St. John's Wort
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 2,458per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 97 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 97 months
Products
Top St Johns Wort Organic products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Starwest Botanicals Organic Dried St. Johns Wort - Loose Leaf Herb for Tea Made from St. Johns Wort Flower Cut & Sifted Certified Kosher Non-GMO - 4 oz Pouch
- Price
- $8.82
- Rating
- 4.6/5
- Reviews
- 1,215
- Age
- 15y ago

Herbal Roots Organic St Johns Wort Capsules | 450 mg per Serving | No Binders or Fillers Non GMO | 60 Vegan Capsules
- Price
- $27.66
- Rating
- 4.5/5
- Reviews
- 110
- Age
- 3y ago

Zazzee Extra Strength St. Johns Wort 20:1 Extract 0.3% Hypericin 150 Vegan Capsules 5 Month Supply Hypericum Perforatum Mood & Emotional Wellness Support Herbal Supplement Non-GMO Made in USA
- Price
- $23.84
- Rating
- 4.6/5
- Reviews
- 651
- Age
- 3y ago

Natures Way St. Johns Wort Capsules Herbal Supplement Promotes a Positive Outlook* 700 mg per 2-Capsule Serving Non-GMO Project Verified Vegan 180 Capsules
- Price
- $13.61
- Rating
- 4.6/5
- Reviews
- 5,863
- Age
- 21y ago

Pure Mountain Botanicals St. Johns Wort Capsules - 450mg Organic Herb and Extract - Standardized to 3% Hypericin - 90 Capsules - Mood Support Supplement
- Price
- $17.73
- Rating
- 4.6/5
- Reviews
- 486
- Age
- 11y ago
Trending
estimated 90-day click momentum
SOLARAY Organic St Johns Wort 900mg - St Johns Wort Capsules - Herbal Supplements for Wellness Support - Vegan Lab Verified 60-Day Guarantee - 50 Servings 100 VegCaps
- Price
- $20.30
- Rating
- 4.5/5
- Reviews
- 111
- Age
- 12y ago

St Johns Wort Capsules - Powerful & Potent Saint Johns Wort Extract & Whole Herb Complex Standardized to 900mcg Hypericin for Balancing Daily Mood Support - Vegan Non-GMO & Lab Verified (60 Caps)
- Price
- $13.70
- Rating
- 4.5/5
- Reviews
- 4,469
- Age
- 2y ago

Herbal Roots Organic St Johns Wort Capsules | 450 mg per Serving | No Binders or Fillers Non GMO | 60 Vegan Capsules
- Price
- $27.66
- Rating
- 4.5/5
- Reviews
- 110
- Age
- 3y ago

Toniiq 1 000mg Ultra High Strength St. Johns Wort Capsules (Non-GMO) - 4X Concentrated Extract - 0.3% Hypericin - Highly Purified and Bioavailable - 120 Capsules
- Price
- $19.57
- Rating
- 4.5/5
- Reviews
- 3,488
- Age
- 7y ago

Pure Mountain Botanicals St. Johns Wort Capsules - 450mg Organic Herb and Extract - Standardized to 3% Hypericin - 90 Capsules - Mood Support Supplement
- Price
- $17.73
- Rating
- 4.6/5
- Reviews
- 486
- Age
- 11y ago
Newest
by launch date
St Johns Wort Capsules - Powerful & Potent Saint Johns Wort Extract & Whole Herb Complex Standardized to 900mcg Hypericin for Balancing Daily Mood Support - Vegan Non-GMO & Lab Verified (60 Caps)
- Price
- $13.70
- Rating
- 4.5/5
- Reviews
- 4,469
- Age
- 2y ago

Zazzee Extra Strength St. Johns Wort 20:1 Extract 0.3% Hypericin 150 Vegan Capsules 5 Month Supply Hypericum Perforatum Mood & Emotional Wellness Support Herbal Supplement Non-GMO Made in USA
- Price
- $23.84
- Rating
- 4.6/5
- Reviews
- 651
- Age
- 3y ago

Herbal Roots Organic St Johns Wort Capsules | 450 mg per Serving | No Binders or Fillers Non GMO | 60 Vegan Capsules
- Price
- $27.66
- Rating
- 4.5/5
- Reviews
- 110
- Age
- 3y ago

Wild & Organic St Johns Wort Tincture - Mood Support - Relaxing St. Johns Wort Supplement - Liquid Hypericum Perforatum Herb Drops - Vegan Sugar & Alcohol-Free - 2 fl oz
- Price
- $16.36
- Rating
- 4.5/5
- Reviews
- 368
- Age
- 3y ago

Wild & Organic St Johns Wort Tincture - Mood Support - Calming St Johns Wort Supplement - Hypericum Perforatum Herbal Liquid Drops - Vegan Sugar & Alcohol Free - 4 fl oz
- Price
- $22.70
- Rating
- 4.5/5
- Reviews
- 368
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
46
Est. top-5 brand share
61%
Top 20: 100%
Est. top-5 click share
57%
Top 20: 100%
Open market
30%
- Starwest Botanicals17%
- Herbal Roots14%
- Zazzee10%
- Nature's Way10%
- Wild & Organic10%
- Pure Mountain Botanicals8%
Demand
St Johns Wort Organic search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.7×
Reviews and returns
What reviews say buyers love and hate about St Johns Wort Organic
We read the reviews and the return reasons for every product selling here.
“Didn't work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common St Johns Wort Organic questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









