sr920sw watch battery
Worth a lookShows searches that convert (20.3% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible20.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Good$776K$776K/yr · 644K searches
Brand share
Good69%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Growth
Okay+12.6%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad8,907.62avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$5.93avg listing price — sweet spot $15–$100
Price range
Bad$2.79–$11.15cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, sr920sw watch battery is a $776K/yr Amazon United States market (644K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in May. Verdict: Worth a look — 56/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
sr920sw watch battery market data
- Units sold / yr
- 125K–150K
- avg 5,000–6,000/product
- Revenue / yr
- $741K–$890K
- units × avg price
- Conversion rate
- 20.3%
- Avg BSR
- #264
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 52%
- Out of stock
- 0.3%
- Avg brand age
- 64 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
16 rising
Sellers
49
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
52%
Top 20: 91%
Open market
24%
- Renata22%
- Energizer17%
- PKCELL15%
- LiCB8%
- DURACELL7%
- kunying7%
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — +12.6% search growth over the last 90 days.Peak months: May · busiest ÷ quietest = 1.6×
Top sr920sw watch battery search terms
- sr920sw watch battery163K/yr
- 371 watch battery134K/yr
- sr920sw48K/yr
- watch battery 37147K/yr
- 370/371 watch battery28K/yr
- renata 371 watch battery28K/yr
- 371/370 watch battery30K/yr
- sr920sw battery28K/yr
- 371 battery23K/yr
- watch battery sr920sw15K/yr
Top sr920sw watch battery products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PKCELL 10 Pack SR920SW Watch Battery 370 371 AG6 Button Cell Battery
PKCELL$5.254.5★498 rev

371/370 Energizer Watch Batteries SR920W 5 Batteries
Energizer$8.504.7★268 rev

Renata 371 SR920SW Batteries - 1.55V Silver Oxide 371 Watch Battery (2 Count)
Renata$4.554.6★6,690 rev

Renata 371 SR920SW Batteries - 1.55V Silver Oxide 371 Watch Battery (2 Count)
Renata$4.874.6★3,305 rev

Duracell 370/371 Silver Oxide Button Battery 1 Count Pack 370/371 1.5 Volt Battery Long-Lasting for Watches Medical Devices Calculators and More
DURACELL$5.804.6★10,279 rev
Newest
by launch date
FOZAOAXE SR920SW Watch Battery 10 Pack Long-Lasting 371 Watch Batteries 370 AG6 LR920 SR69 SG6 Silver Oxide Button Coin Cell Battery
FOZAOAXE$6.9954 rev

30 Pack AG6 LR69 1.5V Alkaline Coin Battery 371 370 SR920SW LR920 LR921
Soyasi$5.2624 rev

15 Pack AG6 LR69 1.5V Alkaline Coin Battery 371 370 SR920SW LR920 LR921
Soyasi$4.6120 rev

kunying 10 Pack-SR920SW Watch Battery 370/371 AG6 Button Cell Battery for Watches Thermometer
kunying$4.12278 rev

kunying 10 Pack-SR920SW Watch Battery 370/371 Button Cell Battery
kunying$4.081,089 rev
Trending
90-day click momentum
FOZAOAXE SR920SW Watch Battery 10 Pack Long-Lasting 371 Watch Batteries 370 AG6 LR920 SR69 SG6 Silver Oxide Button Coin Cell Battery
FOZAOAXE$6.994.7★

30 Pack AG6 LR69 1.5V Alkaline Coin Battery 371 370 SR920SW LR920 LR921
Soyasi$5.264.8★

15 Pack AG6 LR69 1.5V Alkaline Coin Battery 371 370 SR920SW LR920 LR921
Soyasi$4.613.9★

Seizaiken 371 SR920SW 1.55V 0% Hg Silver Oxide Watch Battery (2 Batteries) Made in Japan by Seiko
Seizaiken$4.034.7★

371/370 Energizer Watch Batteries SR920W 5 Batteries
Energizer$8.504.7★
What buyers say about sr920sw watch battery
What buyers praise and complain about, mined from review topics.What buyers love
“very affordable”
“Long lasting batteries”
“Accurate Description”
“Excellent product”
“they fit just as they should”
“the FOZAOAXE cells perform reliably”
“Very durable”
“Excellent value compatibility and performance”
“Very convenient”
“Fully Charged”
What buyers complain about
“Low battery life”
“Didn't last even one year”
“Did not work”
“Low quality”
“batteries holds no charge”
“shorts were way too tight”
“Not compatible”
“What a waste of money”
“Sure doesn't look the the photo when I purchased this”
“Recalled product”
Top return reasons
Common questions
- Is sr920sw watch battery profitable to sell on Amazon United States?
- The niche generates $776K/yr across 29 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +12.6%. Flapen's verdict: Worth a look (56/100).
- How competitive is the sr920sw watch battery niche?
- 16 brands and 49 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in sr920sw watch battery?
- Top complaints mined from reviews: Battery Life, Durability, Functionality-Overall. The return rate is 0.4%.
- When does demand for sr920sw watch battery peak?
- Demand peaks in May; the busiest month runs 1.6× the quietest.
- What does it cost to enter the sr920sw watch battery niche?
- Listings span $2.79–$11.15; the average listing price is $5.93 (sweet spot $15–$100). The average incumbent carries 8,908 reviews — the moat a new listing must climb.